Smithsonian Media and Zinio Announce Partnership to Supply Digital Magazine Content
- Global Partnership Enables Smithsonian’s Magazines to be Read Digitally -
NEW YORK (August 11, 2009) – Smithsonian Media today announced a partnership with Zinio, the global leader in digital and interactive publishing products and services, to offer a digital version of Smithsonian magazine. With an audience reach of more than seven million, readers can enjoy their favorite magazine on www.zinio.com/smithsonian from anywhere in the world.
“As we prepare to celebrate our 40th anniversary in 2010, we continue to evolve and expand our multi-media offerings. Our digital network has grown exponentially with more robust video, photo and community features, while our Emmy Award-winning Smithsonian Channel brings the world to life in vivid HD,” said Kerry Bianchi, Group Publisher, Smithsonian Media. “Zinio offers our editors a fantastic way to showcase the magazine’s high-quality editorial and artwork with these other components in a dynamic, interactive platform.”
With the purchase of Smithsonian through Zinio, customers will receive the Smithsonian National Associate Membership benefits, including 12 digital issues of the magazine, personalized membership card and shopping, entertainment and travel discounts.
"As the pioneer in digital publishing, Zinio shares Smithsonian Media’s commitment to offering their iconic content in the most convenient and enjoyable format to their loyal readers,” said Rich Maggiotto, President & CEO, Zinio. “Whether a long-time subscriber wants to zoom and enjoy favorite articles from his laptop or other reading device, or a new on-the-go customer seeks immediate access to quality content, Zinio is pleased to power the best digital-reading experience for Smithsonian.”
Later this year, another Smithsonian Media title -- Air & Space/Smithsonian magazine – also will be available digitally on Zinio, targeting aviation and space enthusiasts. Established in 1986 for the general reader with a curiosity about flight and technology, the magazine’s editorial mission is to convey the adventure of flight and space travel to an audience with a special interest in the history and technology of aerospace.
About Smithsonian Media
Founded in 1970 with the launch of Smithsonian magazine, Smithsonian Media -- comprising Smithsonian magazine, Air & Space, goSmithsonian, Smithsonian Publishing Digital Network, Smithsonian Books and advertising for Smithsonian Channel -- allows the intellectually curious to indulge and engage their passions for history, the arts, science, the natural world, culture and travel. Smithsonian Media's flagship publication, Smithsonian magazine, has a circulation of more than two million. This multimedia network is also affiliated with the world's most visited museum and research complexes at the Smithsonian Institution. For more information, visit smithsonian.com, airspacemag.com and gosmithsonian.com.
About Zinio, LLC
Zinio combines innovation with engagement to revolutionize reading. The global leader in digital publishing products and services, Zinio enables consumers to shop for, search inside, read, share and save content. With thousands of magazines and books from more than 350 publishers, Zinio.com is the largest digital newsstand in the world. Localized in multiple languages and currencies, Zinio extends its reach through leading global consumer brands including BarnesandNoble.com, Sony VAIO, Starwood Hotels and Resorts Worldwide and El Corte Inglés. Zinio’s multi-device reader enables engagement online, offline, and on various mobile platforms. Founded in 2001 and privately held, Zinio is headquartered in San Francisco and has offices in New York, London, Paris, Barcelona and Taipei.
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