Zinio, LLC Delivers BusinessWeek Digital to MBA Students
Brisbane, CA (April 21, 2003) - Zinio, LLC, the market leader at delivering magazines in digital form for major publishing partners, and BusinessWeek magazine are offering the digital version of BusinessWeek to students of Purdue University's Krannert School of Management. The initiative is part of a response the magazine received from universities seeking to provide students a natural extension of its increasingly electronic curriculum.
By leveraging a captive audience of Web users, digital magazines also will help school mail centers limit the amount of clutter created by the delivery of print publications.
Since March 2002, Zinio has delivered more than 4 million digital magazines to 400,000 customers in 200 countries. Zinio currently delivers more than 50 titles, including BusinessWeek, Motor Trend, Harvard Business Review and PC Magazine from 30 leading publishers. Major partners include McGraw-Hill, Primedia, Technology Review Inc.,
Ziff-Davis, Reed Business Information and IDG.