Start Up: The Life and Lessons of a Serial Entrepreneur

David Harrison Gilmour, one of the world’s most successful entrepreneurs, has enjoyed extraordinary success throughout his career. His successes have been built upon a rich and complex combination of experiences revealed for the first time in this compelling first-person account of life as a “serial entrepreneur.” From the story of the founding of the largest hotel chain in the South Pacific to that of the creation of Barrick Gold, the world’s most profitable gold-mining Company; from the founding of the iconic brand FIJI Water to the creation of the Wakaya Club, one of the most exclusive and pristine island resorts on the globe; from the story of Dansk Design to the ideals and ideas behind his newest venture, Wakaya Perfection - Start Up offers a very personal story of business, risk, family, friends, triumph and tragedy that will be of interest to every person who believes or hopes in the power and potential of the human spirit. Start Up chronicles, in a beautiful literary style, the experiences, relationships and conversations that led one of our time’s most intriguing and successful individuals to the endeavors that have brought him and others so much success, happiness and personal fulfillment. “There are no born entrepreneurs. They are born of life's experiences” – David H. Gilmour.

1 issue  /  $11.24 US

Convince Them in 90 Seconds or Less

Now in paperback, revised throughout, with a timely new chapter and title—
The original How to Connect in Business in 90 Seconds or Less received praise such as: "Nick Boothman's brilliant stroke is to guarantee that within the first 90 seconds of meeting someone you'll be communicating like old trusted friends. But he doesn’t stop there. This book shows how to turn those instant connections into long-lasting, productive business relationships."—Marty Edelston, publisher, BottomLine/Personal. And: "Success in business depends on effectively communicating ideas, at least as much as thinking them up, and Boothman tells us how to do that."—Matthew Bishop, The Economist.

Boothman's message is central, and in this current business climate, critical: whether selling, interviewing, or motivating a team, success depends on convincing the other person—and the quickest and best way to do that is through what he calls "rapport by design." Using the science of Neuro-Linguistic Programming (built upon body language, attitude, voice, and synchronizing behavior), Boothman shows how to create a winning first impression and, within 90 seconds, a lasting trust. Then, when those 90 seconds are up, he shows how to master the people-to-people skills that are essential to an ongoing business relationship. A new chapter added just for the paperback serves as a communication primer—drawing on his years in advertising, Boothman reveals how to make your message stand out and stick in a world that's already glutted with information.

1 issue  /  $12.95 US

Finance for Nonfinancial Managers : 24 Lessons to Understand and Evaluate Financial Health

Readers get tips and insight regarding what to lookfor when reading financial statements, how businessesmeasure profitability, how to stay on top ofthe budgeting process, and how to track cash flow.

1 issue  /  $7.95 US

How to Plan and Execute Strategy : 24 Steps to Implement Any Corporate Strategy Successfully

How to Plan and Execute Strategy walksprofessionals through 24 essential steps forcreating and executing sound, profit-drivencorporate strategy, understanding strategicoptions, implementing plans and measuringperformance.

1 issue  /  $7.95 US

The Lean Six Sigma Pocket Toolbook: A Quick Reference Guide to 70 Tools for Improving Quality and Speed : A Quick Reference Guide to 70 Tools for Improving Quality and Speed

A BUSINESSWEEK BESTSELLER

Bestselling Lean Six Sigma author Michael George provides the first pocket guide for deployers of Lean Six Sigma

The Lean Six Sigma Pocket Toolbook blends Lean and Six Sigma tools and concepts, providing expert advice on how to determine which tool within a "family" is best for different purposes. Packed with detailed examples and step-bystep instructions, it's the ideal handy reference guide to help Green and Black Belts make the transition from the classroom to the field.

• Features brief summaries and examples of the 70 most important tools in Lean Six Sigma, such as "Pull," "Heijunka," and "Control Charts"
• Groups tools by purpose and usage
• Offers a quick, easy reference on using the DMAIC improvement cycle
• Provides comprehensive coverage in a compact, portable format

1 issue  /  $16.95 US

Real-Time Marketing and PR: How to Instantly Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Now

Wake up, its revolution time! Gone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. Its a real-time world now, and if youre not engaged, then youre on your way to marketplace irrelevance. Real time means news breaks over minutes, not days. It means ideas percolate, then suddenly and unpredictably go viral to a global audience. Its when companies develop (or refine) products or services instantly, based on feedback from customers or events in the marketplace. And its when businesses see an opportunity and are the first to act on it. Caught up in old, time-consuming processes, too many companies leave themselves fatally exposed by flying blind through this new media environment. You dont have to be among them. Discover Real-Time Marketing and PR and get a clear path to navigate and succeed in the changed business landscape. In this eye-opening follow-up to The New Rules of Marketing and PR, a BusinessWeek bestseller,David Meerman Scott reveals the proven, practical steps to take your business into the real-time era. Find out how to act and react flexibly as events occur, position your brand in the always-on world of the Web, and avoid embarrassing mistakes and missteps.

1 issue  /  $24.95 US

The Voice of Authority: 10 Communication Strategies Every Leader Needs to Know

Convey Your Message Clearly, Credibly, and Competently!

Fortune 500 consultant Dianna Booher is one of the world's foremost authorities on public speaking and business communication. She has trained and consulted for some of the top executives in leading companies-and she has heard all the grumbling between departments about “the lack of communication” today. Using 10 clear-cut strategies, she will show you exactly what to say, how to say it, when to say it, and even how to present yourself credibly-all crucial elements in business today.

Be Complete. Be Consistent. Be Concerned. These rules-and the seven others Booher outlines in this book-sound simple enough. But these essentials of good communication mark the difference between failure and success for any business, career, or relationship. Even if your communication technology changes-from e-mail and voice mail to teleconferencing and blogging-the rules remain the same. You have to be credible as a communicator.

The Voice of Authority is loaded with practical tips to help you

• Sell your ideas and expand your influence
• Inspire and motivate others to be part of a winning team
• Handle crises in a way that builds rather than destroys trust
• Identify critical characteristics that increase your credibility

From the most routine messages to more sensitive “bad news” subjects, you'll be able to manage reactions, communicate with clout, and lead others with success.

1 issue  /  $19.95 US

Perfect Phrases for Dealing with Difficult Situations at Work: Hundreds of Ready-to-Use Phrases for Coming Out on Top Even in the Toughest Office Conditions

1 issue  /  $10.95 US

John Maynard Keynes

“Today, Mr. Minsky's view [of economics] is more relevant than ever.”- The New York Times

“Indeed, the Minsky moment has become a fashionable catch phrase on Wall Street.”-The Wall Street Journal

John Maynard Keynes offers a timely reconsideration of the work of the revered economics icon. Hyman Minsky argues that what most economists consider Keynesian economics is at odds with the major points of Keynes's The General Theory of Employment, Interest, and Money. Keynes and Minsky refuse to ignore pervasive uncertainty. Once uncertainty is given center stage, recurring episodes of financial system crises are all but inescapable. As Robert Barbera notes in a new preface, “Benign economic circumstances…invite increasingly aggressive financial market wagers. Innovation in finance is a signature development in a capitalist economy. Once leveraged wagers are in place, small disappointments can have exaggerated consequences.” Thus for Minsky economic calm on Main Street engenders financial system fragility which, in turn, ensures a perpetuation of boom and bust cycles.

Minsky colleagues Dimitri B. Papadimitriou and L. Randall Wray write in a new introduction, “We offer this new edition, in the hope that it will contribute to the reformation of economic theory so that it can address the world in which we actually live-the world that was always the topic of Minsky's analysis.”

1 issue  /  $24.95 US

Lower Your Taxes - Big Time! 2009-2010 Edition

"Almost every American can get a raise of $3,000-$15,000 or more annually courtesy of the United States Government."
-David D'Arcangelo, author of Wealth Starts at Home

"Will put thousands of dollars in your pocket every year and teach you, in clear simple steps, how to audit proof your records from the IRS forever."
-Mark Victor Hansen, co-creator, #1 New York Times best-selling series Chicken Soup for the Soul®

The classic tax-relief guide--updated to help you save more than ever!

The amount Americans pay in taxes exceeds all other expenses combined. And with the economic downturn taking its toll on small businesses around the country, taxes are a greater financial burden than ever before. Lower Your Taxes-Big Time, 2009-2010 shows consultants, business owners, and contractors how to slash their tax bills by thousands.

Written by Sandy Botkin, CPA and former attorney for the IRS, this informative and engaging book explains how to

• Get a yearly subsidy of $5,000 or more back from the IRS
• Properly document your business deductions
• Avoid any future audits by the IRS
• Deduct the equivalent of your child's education, braces, or wedding
• Take advantage of tax-free fringe benefits available to small businesses

1 issue  /  $19.95 US

What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services

For years, companies have accepted the underlying principles that define the customer-driven paradigm--that is, using customer "requirements" to guide growth and innovation. But twenty years into this movement, breakthrough innovations are still rare, and most companies find that 50 to 90 percent of their innovation initiatives flop. The cost of these failures to U.S. companies alone is estimated to be well over $100 billion annually. In a book that challenges everything you have learned about being customer driven, internationally acclaimed innovation leader Anthony Ulwick reveals the secret weapon behind some of the most successful companies of recent years. Known as "outcome-driven" innovation, this revolutionary approach to new product and service creation transforms innovation from a nebulous art into a rigorous science from which randomness and uncertainty are eliminated. Based on more than 200 studies spanning more than seventy companies and twenty-five industries, Ulwick contends that, when it comes to innovation, the traditional methods companies use to communicate with customers are the root cause of chronic waste and missed opportunity. In What Customers Want, Ulwick demonstrates that all popular qualitative research methods yield well-intentioned but unfitting and dreadfully misleading information that serves to derail the innovation process. Rather than accepting customer inputs such as "needs," "benefits," "specifications," and "solutions," Ulwick argues that researchers should silence the literal "voice of the customer" and focus on the "metrics that customers use to measure success when executing the jobs, tasks or activities they are trying to get done." Using these customer desired outcomes as inputs into the innovation process eliminates much of the chaos and variability that typically derails innovation initiatives.

1 issue  /  $24.95 US

Créez votre business en ligne

Créez facilement votre boutique sur Internet, sans notion de programmation !

Vous souhaitez créer un business sur Internet ? Grâce à cet ouvrage complet, vous apprendrez à créer une boutique de A à Z. Du choix de la stratégie à la sécurisation de votre site, tout cela n’aura bientôt plus de secret pour vous !

1 issue  /  $12.56 US

Secrets of Question-Based Selling

Question Based Selling ( QBS®) is a commonsense approach to sales, based on the theory that “what” salespeople ask—and “how” they ask—is more important than anything they will ever say. This technique makes sense because in order to present solutions, you first must learn your customer’s needs.

How do you uncover a prospect’s needs? By asking questions. But not just any questions. You must ask the right questions at the right time. And this book provides a step-by-step, easy-to-follow program that does just that.

With this proven, hands-on guide, you will learn to:

--Penetrate more accounts
--Establish greater credibility
--Generate more return calls
--Prevent and handle objections
--Motivate different types of buyers
--Develop more internal champions
--Close more sales…faster
--And much, much more

1 issue  /  $16.95 US

Sales Blazers: 8 Goal-Shattering Strategies from the World's Top Sales Leaders

The challenge: achieve high-level growth on an annual basis.

Every sales professional faces it. Mark Cook, a growth leadership consultant for leading performance improvement company O.C. Tanner, called on top sales earners at leading organizations worldwide to discover their secrets for sales success. The results revealed trailblazing strategies for dramatic growth--which can be repeated by salespeople at any level and used to lead sales and support teams in any industry.

Sales Blazers explores these eight advanced strategies that Cook observed in “Sales Blazers”across the board at Fortune 500 and Inc. 500companies. Pulling from his experience as asales leader in the trenches, Cook reveals howthese sales leaders use each breakthroughstrategy to consistently outperform trendsand their competition—creating extraordinarygrowth. He outlines the “Sales Blazer Method,”which encompasses the eight strategiescommon to all top earners. You’ll see howeffective sales leaders:

He also outlines the “Sales Blazer Method,” which encompasses the eight strategies common to all top earners. You'll see how effective sales leaders:

1. Start with a clean bill of health to increase selling time

2. Spark a performance pursuit to influence and motivate

3. Get the Express Pass to accelerate relationships and beat the competition

4. Play your depth chart to align strengths and engage broader talent

5. Activate expectations to reach this quarter's goals

6. Coach like a professional to strengthen your advisory role

7. Offer RSVP feedback to achieve better results

8. Heighten reward potency to increase momentum

Used in concert, these strategies help you prepare more effectively, and improve your ability to lead and achieve goal-shattering results year after year.

1 issue  /  $21.95 US

Richard Rogers

555-555-0199@example.com

Over some three decades the Richard Rogers Partnership has attracted critical acclaim and dozens of prestigious international awards and honours. This book looks at the extraordinary range of work generated by the practice, from the celebrated schemes of the ‘70s and ‘80s such as the Centre Pompidou and the iconic Lloyd’s of London building, right up to key projects as diverse as the Millennium Dome in London and a small school near Kyoto, Japan. All sixteen schemes, however disparate in terms of function, demonstrate themes which are central to RRP’s design philosophy – flexibility, legibility and environmental responsibility – above all an emphasis on the importance of delivering sustainable buildings that celebrate people and public space. Richard Rogers is Chief Advisor on Architecture and Urban Design to the Greater London Authority, and a member of the Mayor of Barcelona’s Urban Strategies Advisory Council; he was also chairman of the British Government’s Urban Task Force. This passion for urban design is reflected in much of the practice’s ongoing masterplanning work – with significant projects currently under way in London, Lisbon and Rome and New York. How will the Richard Rogers Partnership fare in the 21st century?

1 issue  /  $9.31 US

Fundraising on eBay

An invaluable guide to help your nonprofit or charitableorganization reach 135million potential donors

Fundraising with eBay offers proven strategies for raising money, convertingin-kind gifts to cash, and increasingawareness for charitable causes.

1 issue  /  $27.95 US

How to Buy and Sell Real Estate for Financial Freedom

Achieve “bullet-proof” wealth in any real estate market

The real key to achieving sustained wealth in real estate is finding just the right investment strategy--and then learning how to adapt it to changing market conditions. For that, you'll need the help of a mentor with a proven track record.

A third-generation real estate investor, James Dicks made his first million before the age of thirty and went on to head his own international investment and financial services firm. Now, in How to Buy and Sell Real Estate for Financial Freedom, he teams up with fellow real estate investor and wealth-building expert J.W. Dicks to help you map out a winning strategy for realizing your dream of financial freedom.

Regardless of your level of experience or bankroll size, this book will put you in the position to start making serious money in real estate--right away! Step-by-step, you'll learn how to

• Find and buy the best investment properties
• Write winning offers and money-making contracts
• Negotiate deals like a pro
• Take advantage of traditional and creative financing techniques
• Master more than 25 proven investment strategies, including buy-hold-sell, rentals, flipping, equity sharing, lease options, and more

1 issue  /  $21.95 US

How to Invest In Offshore Real Estate and Pay Little or No Taxes

Cash in on the Hot New Real Estate Trend!

More and more real estate investors are finding bargain properties offshore. How to Invest in Offshore Real Estate and Pay Little or No Taxes helps you maximize profits and minimize taxes on your overseas investment properties, no matter how far away they may be. Hubert Bromma shows you how to use tax-advantaged accounts and plans to earn a bundle on foreign properties-from apartments, to condos, to office space.

Inside, you'll find everything you need to make the most of your investment:

• Practical investing tactics for finding great deals anywhere
• Plans and strategies for avoiding most domestic and foreign taxes
• Locations of the hottest foreign markets-from Austria to New Zealand to Honduras
• How to invest overseas using your 401(k) or IRA
• An offshore real estate checklist to ensure you cover all your bases
• Smart advice on avoiding scam artists and bad deals
• Plus, a wealth of other handy resources for profitable, tax-free investing

1 issue  /  $34.95 US

Plan and Conduct Effective Meetings: 24 Steps to Generate Meaningful Results

RUN BUSINESS MEETINGS THAT AREFOCUSED, PRODUCTIVE, AND BENEFICIAL TO YOUR ORGANIZATION

In business, meetings are necessary but not always efficient. But by using the principles in Plan and Conduct Effective Meetings, you'll discover 24 easy-to-implement techniques geared to make your meetings more productive than ever before.

This step-by-step guide goes straight to the heart of meeting planning and facilitating, explaining why meetings go wrong and what to do about it. You'll learn to conduct meetings that stay sharply focused; turn participants into valuable contributors; and make decisions that result in actionable tasks. This guide also discusses video- and teleconferencing, so you can use those powerful technologies to your advantage, too. Plus, you'll:

• Discover how preparation can guarantee meeting success
• Learn to begin each meeting with a purpose and end with an accomplishment
• Understand each participant's role, to increase productivity
• Discover how to deal with problems during meetings Get tips on using technology to hold virtual meetings

1 issue  /  $7.95 US

PACKAGE DESIGN

Who has not suffered at the hands of the cruel malfunction of packaging, been a victim of the breakable tabs of plastic cases or the so-called easy-to-open Tetra Paks and the child-proof caps that are so secure that even parents are unable to open them? Despite their sometimes negative connotations, why do consumers love packaging so much that it has turned into one of the conditions of commercial success? In effect, beyond its logistic functions of protection, packaging is not only designed to seduce the client and lead him/her to choose a particular product, rather than another similar one, but also to become the extension of the brand and the values that this embodies. The product aside, it is the materials enclosing it, their abundance or absence, colors, shapes and opening techniques that the consumer will approve. An arduous task for designers who, nevertheless, with the development of new materials, techniques and ecological awakening, are dedicated to making the practical beautiful and the beautiful practical, and seek new formulas of durability, adaptability and the economic and ecologic viability of packaging. The 116 examples chosen for Package Design take into consideration criteria such as function, optimizing transport and storage, the esthetic aspect and environmental-friendliness. Some of the projects presented are already commercialized, while others were created within the framework of a competition or a course. Regardless, all projects, be they minimalist or playful, have the same will to resolve the equation of the function of packaging versus the identity of the product it contains in the most original way possible.

1 issue  /  $26.33 US