The Most Successful Small Business in The World

"Gerber's books never disappoint. These Ten Principles help you dig in to create newer, bigger ideas during our deeply troubled times, ultimately producing a great renewal--of mind, of body, of spirit, and leading to a new operating system where anything is possible and growth is built into the culture." --Stephen M. R. Covey, author of the New York Times and#1 Wall Street Journal bestseller The Speed of Trust "This book doesn't just describe great business principles--it MAKESbusiness history. Your economic survival hinges on you reading this book!" --Jack Canfield, coauthor of the New York Times #1 bestselling Chicken Soup for the Soul series and author of The Success Principles "Gerber is the master in giving us the essence. Every business begins small, then grows and endures in accordance with its founding principles. His new book scores a perfect 10!" --Denis Waitley, author of The Psychology of Winning "New books recycle old ideas. This one is brand-new thinking for our deeply troubled times. Gerber takes on the tough issues of the day, and provides liberating insight and compelling principles on creating small business success in any economic or political environment." --Dr. Ivan Misner, New York Times bestselling author and founder of BNI "Entrepreneurship has been the high road to success and satisfaction for 200 years. In this book, Michael shows you how to start and build your own business better and more meaningfully than you ever thought possible. Good Luck!" --Brian Tracy, bestselling author of The Psychology of Achievement

1 issue  /  $24.95 US

The Small Business Valuation Book

This book is an invaluable resource for business owners or buyers looking for accurate small business appraisals.

1 issue  /  $9.99 US

The 200 Best Home Businesses

This completed revised and update 2nd edition profiles 200 of the best and most profitable businesses that you can run from your home

1 issue  /  $9.99 US

Starting & Running Your Own Horse Business

Since 1997, Storey's Starting & Running Your Own Horse Business, by Mary Ashby McDonald, has sold 72,000 copies in 17 printings. It is the best-selling book in its category. The book's success stems from its exceptional utility; with its practical "how-to" format, step-by-step approach, and business-ready resources, McDonald simplifies the challenge of running a profitable horse business.

Now, for the first time, this best-seller has been fully updated and revised. Starting & Running Your Own Horse Business includes an expanded section on safety, tips for operating a riding school or horse camp, strategies for launching a carriage business, tax and insurance advice, and suggestions from successful equestrian entrepreneurs and enterprises. The author, a veterinarian, offers instructions for developing a herd health plan, encouraging readers to practice good preventive care, and healthier horses mean lower veterinary bills.

The book helps readers succeed in the Information Age as well, with suggestions for online marketing and resources. The book is filled with money-saving tips, record-keeping forms that can be easily photocopied, and simple lesson plans for schools and camps. Running any equestrian business inevitably involves a dizzying array of details. But with McDonald's smart, savvy, and strategic guidance, it doesn't have to be overwhelming. Now more than ever, Starting & Running Your Own Horse Business is the one book that industrious equestrians can’t afford to be without.

1 issue  /  $19.95 US

Do More Faster: TechStars Lessons to Accelerate Your Startup

Practical advice from some of today's top early stage investors and entrepreneurs TechStars is a mentorship-driven startup accelerator with operations in three U.S. cities. Once a year in each city, it funds about ten Internet startups with a small amount of capital and surrounds them with around fifty top Internet entrepreneurs and investors. Historically, about seventy-five percent of the companies that go through TechStars raise a meaningful amount of angel or venture capital. Do More Faster: TechStars Lessons to Accelerate Your Startup is a collection of advice that comes from individuals who have passed through, or are part of, this proven program. Each vignette is an exploration of information often heard during the TechStars program and provides practical insights into early stage entrepreneurship. Contains seven sections, each focusing on a major theme within the TechStars program, including idea and vision, fundraising, legal and structure, and work/life balance Created by two highly regarded experts in the world of early stage investing Essays in each section come from the experienced author team as well as TechStar mentors, entrepreneurs, and founders of companies While you'll ultimately have to make your own decisions about what's right for your business, Do More Faster: TechStars Lessons to Accelerate Your Startup can get your entrepreneurial endeavor headed in the right direction.

1 issue  /  $29.95 US

How Did I Get Here?: The Ascent of an Unlikely CEO

The most famous skateboarder ever shares the business secrets to his success! He's the man who put skateboarding on the map. He's the first to land a 900 (two and a half full rotations). He's also among the richest pitchmen in any sport. And, in a sport that's especially youth-oriented, Tony Hawk, a 40-something father of four, still connects with his audience by staying true to who he is. Moving easily between the ramp and the boardroom, Tony currently runs one of the most acclaimed action sports companies, a clothing line, and video game series bearing his name that has sold over $1 billion worldwide, making it the biggest selling action sports game franchise in game history. He has secured endorsement deals with major brands such as McDonalds, Intel, T-Mobile and Kohl's; started the Boom Boom HuckJam action sports tour; and achieved worldwide acclaim from the ESPN X Games. Filled with Tony's typical modesty and humor, How Did I Get Here? tells the amazing story behind Tony Hawk's unprecedented success from skateboarder to CEO, and the secrets behind his lasting appeal. You'll find out how authenticity has served him well in all his achievements. You'll also understand how his story has shaped many of his fundamental values, including his huge desire to win and his strong sense of realism. Get the inside story of Tony Hawk beyond the skateboard as he answers the question: How Did I Get Here?

1 issue  /  $24.95 US

KaChing: How to Run an Online Business that Pays and Pays

For nearly fifteen years, Joel Comm has been generating revenue on the web via a number of avenues. In KaChing, he shares his five primary methods of making money online, combining traditional marketing with the new, offering detailed strategies and techniques that can be applied to any niche or market. Each of the five methods is broken down into simple, practical, duplicable steps. Praise for KaChing "Turning your passion into profit is Joel's keystone in life, and he possesses the uncanny ability to deliver a clear road map enabling precise results, again and again. Follow Joel's formulas for creating revenue streams online and you'll discover a whole new level of decisive confidence, both online and in life." Gary W. Goldstein, Hollywood Movie Producer "If you can't make money online after reading Joel Comm's KaChing, you should not be allowed to drive a car or operate large machinery! Joel Comm could not have made your path to internet wealth more clear or simple. KaChing is a step-by-step guide to defining your niche, creating salable content, and driving paying customers to your site on a consistent and sustainable basis. It's time to hit the KaChing button! Read this book NOW and watch your money accumulate."

1 issue  /  $24.95 US

Starting an Online Business For Dummies, 6th Edition

The nuts-and-bolts for building your own online business and making it succeed Is there a fortune in your future? Start your own online business and see what happens. Whether you're adding an online component to your current bricks-and-mortar or hoping to strike it rich with your own online startup, the sixth edition of this popular and practical guide can help. Find out how to identify a market need, handle promotion, choose Web hosting services, set up strong security, pop up prominently in search engine rankings, and more. The book explores the hottest business phenomenon todaysocial media marketingwith full coverage of Twitter, Facebook, blogs, and other technologies that are now firmly part of the online business landscape. Dives into all aspects of starting and establishing an online business, including the very latest big trends Highlights business issues that are of particular concern to online businesses Reveals how to identify a market need, handle promotion, choose Web hosting services, set up strong security, pop up prominently in search engine rankings, and more Covers the hottest social media marketing opportunities, including Twitter, Facebook, YouTube, and blogs Shows you specific types and examples of successful online businesses Provides the latest on B2B Web site suppliers, such as AliBaba.com Build a better online business from the ground up, starting with Starting an Online Business For Dummies, 6th Edition!

1 issue  /  $24.99 US

Selling Your Crafts at Craft Shows

Since 1973, Storey's Country Wisdom Bulletins have offered practical, hands-on instructions designed to help readers master dozens of country living skills quickly and easily. There are now more than 170 titles in this series, and their remarkable popularity reflects the common desire of country and city dwellers alike to cultivate personal independence in everyday life.

1 issue  /  $3.95 US

HR for Small Business

1 issue  /  $14.95 US

PACKAGE DESIGN

Who has not suffered at the hands of the cruel malfunction of packaging, been a victim of the breakable tabs of plastic cases or the so-called easy-to-open Tetra Paks and the child-proof caps that are so secure that even parents are unable to open them? Despite their sometimes negative connotations, why do consumers love packaging so much that it has turned into one of the conditions of commercial success? In effect, beyond its logistic functions of protection, packaging is not only designed to seduce the client and lead him/her to choose a particular product, rather than another similar one, but also to become the extension of the brand and the values that this embodies. The product aside, it is the materials enclosing it, their abundance or absence, colors, shapes and opening techniques that the consumer will approve. An arduous task for designers who, nevertheless, with the development of new materials, techniques and ecological awakening, are dedicated to making the practical beautiful and the beautiful practical, and seek new formulas of durability, adaptability and the economic and ecologic viability of packaging. The 116 examples chosen for Package Design take into consideration criteria such as function, optimizing transport and storage, the esthetic aspect and environmental-friendliness. Some of the projects presented are already commercialized, while others were created within the framework of a competition or a course. Regardless, all projects, be they minimalist or playful, have the same will to resolve the equation of the function of packaging versus the identity of the product it contains in the most original way possible.

1 issue  /  $26.33 US

Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery, Revised and Updated

Updated business wisdom from the founder of Dogfish Head, the nation's fastest growing independent craft brewery Starting with nothing more than a home brewing kit, Sam Calagione turned his entrepreneurial dream into a foamy reality in the form of Dogfish Head Craft Brewery, one of America's best and fastest growing craft breweries. In this newly updated Second Edition, Calagione offers a deeper real-world look at entrepreneurship and what it takes to operate and grow a successful business. In several new chapters, he discusses Dogfish's most innovative marketing ideas, including how social media has become an integral part of the business model and how other small businesses can use it to catch up with bigger competitors. Calagione also presents a compelling argument for choosing to keep his business small and artisanal, despite growing demand for his products. Updated to offer a more complete look at what it takes to keep a small business booming An inspiring story of renegade entrepreneurialism and the rewards of dreaming big, working hard, and thinking unconventionally Shows how to use social media to reach new customers and grow a business For any entrepreneur with a dream, Brewing Up a Business, Second Edition presents an enlightening, in-depth look at what it takes to succeed on their own terms.

1 issue  /  $18.95 US

Complete Book of Business Plans

"

Meet Hailey Twitch…

She’s just like you. Well, sort of.

She loves pink sparkly pencils and ice cream. But Hailey also has a secret: she’s friends with Maybelle, a sprite that only she can see.

Hailey and Maybelle are having fun, fun, fun. But they’re also getting into lots of trouble!

Can Hailey keep her friend a secret or will she have to tell?

"

1 issue  /  $24.99 US

Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success

They’re young, they’re brash,they’re smart—and they’re77-million strong.

Generation Y is creating startups at anunprecedented rate, and their approach tobusiness is unlike anything you’ve seen.The generation described by the mediaas spoiled, entitled, even narcissistic, is provingthese notions false every day. Inspiredby the rock-star entrepreneurs of previousgenerations and driven by a burning desireto control their own destinies, GenY is rewritingthe entrepreneurial playbook one coolstartup at a time.

Inc. magazine writer Donna Fenn interviewedmore than 150 young CEOs to learnwhat makes them tick. While upstarts aremotivated by similar aspirations of pastgenerations, their way of doing business isradically different—and it’s changing the wayeveryone must do business now.

Upstarts examinesand analyzes this entrepreneurialrevolution to reveal eight critical lessons everyentrepreneur and marketer must learn.Fenn describes a generation of entrepreneursthat is highly collaborative and team-oriented.It’s quick and alert when it comes tonew technologies. It’s hell-bent on changingthe world. And it’s totally impatient with outmodedbusiness models.

The sooner you adapt to the new way ofbusiness, the greater chance you have togrow and profit in the years ahead. Upstartsprovides key insight into:

• Building collaborative tribes
• Deploying technology to yourcompetitive advantage
• Disrupting the status quo
• Deconstructing the GenY market
• Generating branding buzz
• Adopting a social mission
• Inventing the workplace of the future
• Reinventing your company

Misreading GenY companies could be thebiggest business mistake you ever make. Thisforward-looking book serves both as a headsupto the far-reaching changes coming yourway and as a detailed guide to meeting theresulting challenges.

The upstarts are here to stay. Are you?

1 issue  /  $25.95 US

Grow from Within: Mastering Corporate Entrepreneurship and Innovation

IBM reports $15 billion of annualnew revenues from 22 EmergingBusiness Opportunities. In 2008, $4 billion in revenues fromcompanywide innovation efforts allowedWhirlpool to maintain its top line, despiteglobal recession and the steep dropin housing markets. A DuPont business group leader,Ellen Kullman, backed an ambitious newbusiness creation program and laterbecame DuPont’s CEO. Each of these companies has learned how tocreate new businesses on a repeatable basis.In Grow from Within, two leading scholarsfrom the Kellogg School of Managementexplain how your company can discover theright approach to corporate entrepreneurshipand make it profitable. Taking innovation to the next level, corporateentrepreneurship is the process of buildingnew businesses within an established organization—new businesses that are distinctfrom the core company but that leveragesome of its most powerful assets.Grow from Within examines: * The fundamentals of designing anew business * The four dominant models ofcorporate entrepreneurship * Ways to align your innovationprogram with your strategy * Leadership requirements fordeveloping new businesses Innovation is critical to business successand growth, but it’s only the first step. Withoutstrategically driven processes to turninsights into growing businesses, even thebest ideas can fail. Creativity is often serendipitous;innovation management shouldnot be. Grow from Within provides the knowledgeyou need to conceive and design valuablenew businesses that breathe life into ideasand dramatically improve your top and bottomlines.

1 issue  /  $29.95 US