The Independent Guide to eBay 2012. Across the 164 pages of this guide you'll find the secrets of being an eBay pro, and learn how to master the tricks and applications guaranteed to help you earn or save a mint in the world's most lucrative marketplace. With over 130 eBay software tools, websites and services tried, tested and reviewed, along with expert advice on exactly what you need to get started on eBay and, more importantly, how to maximise your sales potential. From help on setting up your PayPal Account and putting together a good listing to explanations on how to set up your own eBay shop - this guide reveals how to use eBay to your advantage and make serious money out of your unwanted items. Additional features include key security advice including details for the most common eBay cons to look out for, advice on keeping you PayPal account secure, as well as advice on how to use the eBay's complaints procedure when things go wrong.