b2b or not b2b?
EDITOR’S LETTER b2b or not b2b? Decanter is not a business-to-business publication (or b2b, as publishing folk call it). Decanter is for normal people who love excellent wines. However, we wouldn’t get many of those excellent wines without the people who make them, market them, ship them and sell them. The trade, in other words. So in this issue we’ve tried to recognise that. Our annual Decanter Hall of Fame winner this year is a winemaker – and marketer – of great talent and renown. Our inaugural Rising Star award recipient is one of those behind-the-scenes genii who shun the spotlight but make a huge difference to wines. And we’ve also highlighted the greatest of the UK’s retailers – those people who advise you, guide you, help you explore new…