INTRO
Instagram has become a hungry beast that devours skateboarding vids and spits them out, only to be forgotten in the endless digital abyss. Everything gets lost in the boundless scroll of selfies, cute animals, softcore porn, and what so-called influencers fake for breakfast. It’s common practice for skateboarding brands to eat up quality footage for the sake of Instagram hits and three-minute clips. We’re all basically running on the ’Gram’s hamster wheel, and while (at this point in time) it’s a necessary evil for every company to stay relevant, the need for instant gratification on social media is also largely responsible for the decline in full-length skateboarding films. Pass ~ Port has grown to become Australia’s leading skateboard brand over the past decade, but surprisingly their latest video offering, Kitsch, is…