AppleMagazine #504

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United States
Ivan Castilho de Almeida
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26 Numéros

dans ce numéro

3 min
florida beach town writes amazon tv series to lure tourists

Remember that longing you felt after an episode of “Sex and the City” to shop at the characters’ favorite New York haunts and drink cosmopolitans at the same bars? Or that sense of wanderlust for the seaside cliffs of Ireland after watching “Game of Thrones?” Hollywood’s flattering spotlight has put small towns on the map, like Wilmington, North Carolina, from “Dawson’s Creek” and the woods of Senoia, Georgia, from “The Walking Dead.” And that’s exactly what travel marketers in St. Petersburg and Clearwater, Florida, were hoping to capitalize on when they commissioned an original, scripted TV series, seeking to draw quarantine-weary tourists to the area’s sugar sand beaches. “Life’s Rewards” aired on Amazon Prime last month. The eight-episode show is based on a charming yet cavalier wealth manager who loses his money and…

5 min
new classroom helps wyoming workers learn virtual reality

It took a few minutes to get used to. The classroom full of city of Gillette workers, not students, sat in desks facing the front of the Gillette College Technical Education Center classroom, but they also were faced in all different directions, looking almost like landlocked scuba divers. Unable to see each other but immersed in virtual reality, they smiled, spun and flailed their arms. Although they work in various city departments, they were virtually taken to a coal mine by the black virtual reality headsets strapped to their heads. VR goggles protruded from their faces but inside their minds, they experienced what it’s like to stand in a coal mine from the seat of a classroom chair, the Gillette News Record reports. The blind spot training program that Gillette College Mine Safety and…

2 min
hottest seller at gamestop is its own stock, $1b raised

GameStop raised more than $1 billion in its latest stock sale, capitalizing on a newly arrived and fervent army of online investors. The video game retailer has taken center stage among a handful of companies that have come to be known this year as meme stocks. The phenomenon has pitted smaller investors who snap up shares of beleaguered companies, against large, institutional investors who have shorted shares of those companies, or bet that shares in those companies will fall. So far, it’s the smaller investors that are taking home big gains, though certainly larger and more sophisticated investors have since jumped aboard for the ride. Shares of GameStop Corp., based in Grapevine, Texas, just outside of Dallas, are up more than 1,000% this year. Another meme stock, the movie chain AMC Entertainment, is…

5 min
house panel pushes legislation targeting big tech’s power

A House panel pushed ahead Wednesday with ambitious legislation that could curb the market power of tech giants Facebook, Google, Amazon and Apple and force them to sever their dominant platforms from their other lines of business. Conservative Republican lawmakers haggled over legislative language and pushed concerns of perceived anti-conservative bias in online platforms but couldn’t halt the bipartisan momentum behind the package. The drafting session and votes by the House Judiciary Committee are initial steps in what promises to be a strenuous slog through Congress. Many Republican lawmakers denounce the market dominance of Big Tech but don’t support a wholesale revamp of the antitrust laws. The Democratic-majority committee made quick work of arguably the least controversial bills in the package, which were approved over Republican objections. A measure that would increase the…

7 min
lucid air: the first true tesla competitor

Tesla might be the first company that springs to mind when you’re in the market for a new electric vehicle, but California-based startup Lucid should not be underestimated. The firm unveiled its breathtaking Lucid Air vehicle last year, offering up to 1065bhp and a claimed maximum range of 517 miles, and last month teased its proprietary operating system that will connect drivers across the United States and around the world. The future is coming. THE WORLD’S MOST AERODYNAMIC LUXURY CAR Lucid’s debut model, Air, has been described by its engineers as the world’s most “aerodynamic luxury car,” with a drag coefficient of just 0.21; that’s 0.01 less than the new Mercedes-Benz S-Class to give you some perspective. The model offers an unrestricted top speed of more than 230 miles per hour (that’s…

4 min
hit by a ransomware attack? your payment may be deductible

As ransomware attacks surge, the FBI is doubling down on its guidance to affected businesses: Don’t pay the cybercriminals. But the U.S. government also offers a little-noticed incentive for those who do pay: The ransoms may be tax deductible. The IRS offers no formal guidance on ransomware payments, but multiple tax experts interviewed said deductions are usually allowed under law and established guidance. It’s a “silver lining” to ransomware victims, as some tax lawyers and accountants put it. But those looking to discourage payments are less sanguine. They fear the deduction is a potentially problematic incentive that could entice businesses to pay ransoms against the advice of law enforcement. At a minimum, they say, the deductibility sends a discordant message to businesses under duress. “It seems a little incongruous to me,” said New…