Sean Harrison met one afternoon with a winemaker he knew and for whom he had done some branding work. On the table next to them sat a bottle of Shiraz and a bottle of Syrah, both made by this particular winemaker. Having tried both, Sean decided that the Syrah was a little “feminine” for his liking, and the Shiraz rather bold. He poured a bit of each into a glass, swirled it around, sipped it, and then announced, “I think this tastes better.”
This revelation did not initially thrill the winemaker, but Sean's friend Marcel Hartman, who also happened to be there, agreed with him. The winemaker then made the blend for them, which they named “Somesay,” short for: “Some say Shiraz, some say Syrah.” Pleased with their experimental product,…
