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Dirt Rider May 2015

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United States
Bonnier Corporation
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tactical upshifting

Change is a natural, necessary, and central factor of our universe, and yet it’s also something that most people tend to resist. We see this all the time in the motorcycle magazine business; digital content is growing, print is evolving, and mobile usage is fast becoming the modern world’s favorite pastime, all of which contributes to a rapidly changing landscape. Not since the advent of the printing press has media distribution undergone such a wild transformation as the one we’re experiencing right now. Some people find this shift to be incredibly frightening. Personally, I think it’s an exciting time to be in publishing, but it has certainly been a creative challenge to align the various elements of our brand with our primary goal of being the best in the business. In…

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coma conquers dakar

The 2015 Dakar Rally came to an exciting conclusion in Buenos Aires after nearly 6,000 miles through three countries over two weeks. Red Bull KTM’s Marc Coma controlled that final week with the experience born of four previous Dakar victories; even though he didn’t win a single stage in the final week, he didn’t have to, as his pursuers all fell victim to one issue or another. He accumulated a total time of 46 hours, three minutes, and 49 seconds. As expected, Team HRC provided the strongest challenge to the might of the KTM juggernaut. The squad of factory CRF450R Rally racers proved extremely competitive and were all up to the task while demonstrating selfless teamwork. The Red Riders ended up with seven stage victories out of the 13 stages, with Paulo…

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notes, quotes, and words of wisdom from inside the industry…

“I told my guys I didn’t know how I’d feel, but when that gate dropped it didn’t bother me, so I guess I made the right decision to go to Europe.” —Ryan Villopoto on how he felt when the gate dropped for Anaheim 1 and he wasn’t on the line “With the situation with James, because we didn’t have any information at all on it, all we could do was go forward believing he was going to get to race. We went through the same testing and parts ordering and building the infrastructure, but about 10 days before the opener we got the word he wasn’t racing. It was a total bummer.” —Yoshimura Suzuki team manager Mike Webb on managing the off-season while not knowing if James Stewart would be racing “We had a…

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• Thad Duvall will be riding a Husqvarna for KR4 Racing in 2015. Duvall will be riding the XC1 class in the GNCC series and will be riding select rounds of the Kenda AMA National Enduro Series.• Add the Cortez Challenge to the short list of rally raid-format races in North America, specifically in Baja. Set to run just before the NORRA Mexican 1000, it’ll start with a rally school, registration, and tech on April 21 in Mexicali. The next three days will see the rally run, ending in Ensenada on April 24.• Eight-time national trials champ Pat Smage has signed on to be an ambassador for Fatbike bicycles and is using them for cross-training.• The Black Jack Enduro Championship Series, formed in 1975 as a regional Enduro series in…

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sherco six days limited edition bikes

HERE IS A LOOK AT THE 250/300/450 SEF-R. In order to commemorate the fantastic success of the Sherco riders in last year’s ISDE in Argentina, the manufacturer has decided to release these Six Days Limited Edition models. The bikes will have a translucent fuel tank and unique graphics that represent this iconic race. All displacement models of the Enduro range will be available in this configuration for a limited time. The bike is available in 2T (250/300cc) and 4T (250/300/450cc). Visit shercooffroad.com for additional information. JAMES STEWART REPLICA MOUNTAIN BIKE Roy’s Cyclery is a new sponsor for James Stewart and Yoshimura Suzuki for 2015, and one thing Roy’s wanted to do was build a display bike that gave a nod to James and his RM-Z450. Roy’s basically took an aluminum-framed Intense Tracer T275…

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state of the season by the nhha

The National Hare and Hound Association (NHHA) took the helm of the AMA Hare & Hound National Championship Series a few years ago and added the AMA West Hare Scrambles Championship Series to its responsibilities last year. Two rounds of both series are in the books now. Given that early rounds of most series tend to enjoy lots of participation, how does the NHHA project the status of both? According to the NHHA’s Ryan Sanders, the first hare scrambles were successful on several counts: “The Adelanto Grand Prix got scheduled [on our original date] 45 days before the event. So our first round backed out—they didn’t want to go up against it.” But promoter (and racer) Shawn Strong contacted city officials in Page, Arizona, and they readily agreed to let him put…