COMING ATTRACTIONS
01. BYREDO X ISAMAYA FFRENCH The iconic Swedish fragrance house Byredo branches out into an entirely new category next month: makeup. “We wanted an open-source approach to what makeup could be—a non-dictating tool to help people express emotions,” says founder Ben Gorham, whose cult-favorite nongendered perfumes have a similarly inclusive spirit. Mascara, black liquid eyeliner, three eye shadow palettes, lip balm, 15 lipsticks, and 16 multiuse color sticks (shown above right) comprise the line. Gorham tapped avant-garde beauty wunderkind Isamaya Ffrench, whose repertoire ranges from subtle but odd colors to subversive, costume-like runway looks, to develop the textures and shades. “I would take areas of an image and find a color I loved,” she says. “One of the pinks was from a photo of a guy in Lagos in a very…