Forbes March 2020

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United States
Forbes Media LLC
5,47 €(IVA inc.)
27,41 €(IVA inc.)
8 Números

en este número

2 min.
history’s imagemaker

The lovely print magazine you’re holding comes courtesy of Bob Mansfield, who over saw the design for this issue much in the way he has for the previous 854 or so. He has decided this will also be his last, a capstone for someone who, more than anyone, influenced how Forbes appeared to the world for the past 37-plus years. Bob’s career echoes the modern era of Forbes. His name first appeared in the iconic inaugural issue of The Forbes 400 “rich list” in 1982. The junior art assistant’s job description: “help on whatever needed to be done.” This was before personal-computer ubiquity, when magazines were laid out on paper using black-and-white photos fresh from the Forbes darkroom. Eventually, Bob began designing Malcolm Forbes’ column, a tough assignment given the powerful,…

9 min.
how to save u.s. politics

Critics of the much-maligned Electoral College overlook one of its fundamental virtues: tamping down dangerously divisive politics. Advocates of replacing this “18th-century anachronism” with a straight popular vote implicitly assume the current two-party system would remain intact and that the candidate with the most individual votes—instead of electoral votes—would win the White House. That’s the way things work for every other elected office in the U.S.; why wouldn’t it be so for the most important one of all? But the basic two-party arrangement we take for granted exists only because of the Electoral College. To win the presidency, a candidate has to appeal to people across the country. A nationwide coalition is essential to gaining a majority in the Electoral College. A narrow sectional or special-interest base simply won’t cut it.…

2 min.
murder, they spoke podcasts

My Favorite Murder was born, fittingly, at a Halloween party in the Los Feliz neighborhood of Los Angeles in 2015. The gathering was thrown by a mutual friend of the podcast’s future cohosts, Karen Kilgariff (page 21, left), a standup comic and comedy writer, and Georgia Hardstark, a host on the Cooking Channel. The women had met before. But “it wasn’t until this party that we realized we were both really into true crime and didn’t have anyone else to talk to about it,” says Hardstark, 39. They stationed themselves in the kitchen, ignoring the other guests and swapping tales of gore. “Which is stuff I like to do at a party.” “It was a perfect moment,” Hardstark adds. “I met someone who … didn’t want me to shut up about…

1 min.
sign of the time

As Chinese zodiac signs go, the Year of the Rat may not be as alluring as, say, Horse, Tiger or Dragon, but that hasn’t stopped luxury watch brands from finding considerable beauty in the litt le rodent. Plus, rats do have some good qualities. Those who fall under the sign—which occurs every 12 years—are said to be cunning, charming and thrift y. And since it comes first in the zodiac, you’re already ahead in the rat race.…

1 min.
book value

Tory Burch Fashion Mogul A LIFE by Simone Veil It’s hard to imagine that I didn’t know about the French politician Simone Veil until she died, at 89, in 2017. But when I read her obituary, I knew I wanted to learn more. She led an extraordinary life. So I bought her memoir, A Life (Editions Stock, 2007), which was translated into English by Tamsin Black. Veil is considered one of the heroines of modern France. Her journey is both surprising and inspiring: She was an Auschwitz survivor, but her brother and parents were killed in the Holocaust. She trained as a lawyer and became a renegade fighter, in a Catholic country, for a woman’s right to choose. She managed to win over a nation and change the course of history. I found her…

2 min.
quid pro… whoa!

A year ago, the world didn’t really know much about CrowdStrike, and George Kurtz, the cybersecurity firm’s cofounder, was perfectly happy with that. This all changed in September when a redacted transcript of President Trump’s call with Ukrainian President Volodymyr Zelensky became public. In it, the two men discussed CrowdStrike, which had been hired by the Democratic National Committee to investigate Russian hacking during the 2016 election, and Trump pushed Zelensky to investigate the firm, claiming it had stashed a DNC server in Ukraine. “I didn’t think when we started a company, we’d be mentioned by two heads of state,” sighs Kurtz, 49, who says his company did nothing wrong—and never set up a server in Ukraine. “The best thing for us is to keep our heads down and focus on…