EXPLOREMY LIBRARY
Business & Finance
Fortune

Fortune May 1, 2018

FORTUNE covers the entire field of business, including specific companies and business trends, tech innovation prominent business leaders, and new ideas shaping the global marketplace. FORTUNE is particularly well known for its exceptionally reliable annual rankings of companies. FORTUNE furthers understanding of the economy, provides implementable business strategy, and gives you the practical knowledge you need to maximize your own success. Fortune currently publishes 3 double issues. Each count as two of 12 issues in an annual subscription.

Country:
United States
Language:
English
Publisher:
Meredith Corporation
Frequency:
Monthly
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12 Issues

in this issue

3 min.
unfailing imagination

BY ALL RIGHTS, DONALD HOPKINS SHOULD BE a household name. The Bahamian-American physician and special adviser to the Carter Center is one of the key individuals responsible for the eradication of smallpox—a truly terrifying disease that in the 20th century alone killed as many as 300 million people. Hopkins then turned his sights to eliminating Guinea worm disease, a painful ailment that once plagued millions in Africa and Asia. He’s now 76 years old and still focused on purging the parasite-driven illness from the two countries, Ethiopia and Chad, where transmission persists—a task to which he’s bringing both a mastery of public health and a lifetime’s worth of understanding political intransigence and apathy. The Guinea worm challenge is the kind of “impossible” mission tailor-made for someone like Donald Hopkins, one of…

3 min.
facebook can’t solve this problem alone

TECHNOLOGY MARK ZUCKERBERG came to Washington, D.C., to testify before Congress for the first time, trading his customary gray T-shirt for a snappy, hearing-appropriate suit and armed with a litany of well-rehearsed talking points. Throughout two days of Q&A, the Facebook CEO apologized repeatedly for the massive misuse of 87 million users’ personal data. Some lawmakers came off sounding like buffoons, and the glib verdict rendered Zuckerberg the winner. Wall Street certainly agreed, sending Facebook’s stock up 6% over the two days of hearings. But as Zuckerberg’s testimony recedes into memory, its ultimate impact is just beginning to be felt. The Cambridge Analytica affair will likely be remembered as the beginning of a larger reckoning. As even Zuckerberg has said, new regulation is “inevitable.” The question now isn’t whether today’s Internet giants are…

1 min.
analytics

GO TO THE SUNBELT, YOUNG MAN During the first 15 years of the century, Americans flocked to cities. Today suburbs are the hot new destination. According to Census data, the top10 fastest-growing counties last year were in the South and West of the U.S. The Dallas/Fort Worth area added the most people, 146,000, three times as many as New York. A few drivers of the trend: More baby boomers are retiring in warm, low-density areas; high costs in cities keep would-be residents away; and as millennials have kids, they’re deciding that having a lawn might not be so bad. THE NEW FACE OF FRAUD Last year, for the first time in the 10 years that security firm Kroll has been reporting business risks, it found that information theft had surpassed physical theft—affecting 29%…

2 min.
rage at globalism is just beginning

MOVEMENTS WORKERS EVERYWHERE fear lost jobs and wages. Citizens fear surging waves of strangers who change the face and voice of the country they know. They also fear terrorists and criminals who kill for reasons no one can understand. They fear that the government cannot or will not protect them. Then, the call for help is answered. Donald Trump tells an excited crowd that he will take them (back) to the promised land. Champions of Brexit tell voters they must reclaim control of Britain’s borders and reject laws and rules forced on them by Europeans. Populists in Italy, Germany, Poland, and Sweden promise to protect patriots from outsiders. These leaders, and wannabe leaders, have a gift for drawing boundaries. They offer a compelling vision of separation, of a world that’s “us vs. them.”…

1 min.
teaching kids to code is over rated

IN AN AGE of widespread technological disruption, it has become fashionable to say that everyone should learn to code. But there’s a problem: Coders face the same existential crisis as any other worker whose job is threatened by tech. We don’t teach today’s teenagers how to drive a car with a manual transmission; with autonomous vehicles, we might not teach tomorrow’s teens how to drive at all. The same goes for programmers. Today’s artificial intelligence software is powerful enough to create other A.I. software—which means it won’t be long before we replace coders with code that codes. The best lesson from that coding boot camp you signed up for? It’s the same one you’d learn in a liberal arts college: How to solve problems. We surely won’t run out of those. HEATER SEATS:…

1 min.
the high cost of high-end cocktails

HIGHBALL IT WASN’T LONG AGO that $15 to $20 was the going rate for an entrée at a mid-range restaurant, and an above-average cocktail cost a fraction of that. Today, however, patrons don’t bat an eye at shelling out $16 for a single drink. What’s happening? About a decade ago, the average price of a craft cocktail was about $10 at many speakeasy-style dens, according to interviews with bartenders across the country. (That’s just under $12 in inflation-adjusted dollars.) “When we first opened, seven years ago, our base cocktail price was $9,” says Jamie Boudreau, proprietor at Canon, a James Beard–nominated bar in Seattle. “Now our base cocktail price is $14 and, quite frankly, should be higher, but I fear that our location may not bear it.” Drinks at the Aviary, an acclaimed…