The next chapter for Ineos is going to be the most exciting
AN all-new car from an all-new car company and not a hint of electrification to be seen – who’d have expected that in 2023? Not many, that’s for sure. The greatest success for Ineos, though, is actually launching its first car – and a seriously credible one at that. Building a new company and a new car, through a pandemic and supply challenges, has taken a huge amount of hard work, dedication and determination. My congratulations go to the entire Ineos team for achieving what others (Dyson, for example) haven’t. You might argue that deep pockets (and Ineos certainly has them) make life a little easier. That’s true to some extent, but then, Ineos CEO Sir Jim Ratcliffe didn’t get where he is today by frittering away cash on some romantic, fanciful…