Hold your nerve for incredible new-car deals this year
WE’VE always recommended that buying towards the end of a month – or even better, the end of a quarter – could prove fruitful. Dealers are more likely to hand over a larger proportion of their profit margins to buyers who help them hit their end-of-period sales targets, which bring lucrative bonuses with them. But in the weird and wonderful times we currently live in, there’s an added incentive for car makers and their dealers to shift stock before the end of 2019. And a hitherto unseen desperation to do so, with massive financial backing that’s playing into the hands of buyers. Next year a new European Commission regulation comes into force that means all car makers have a fleet-wide average emission target for new cars of 95g/km of CO2. Failing to…