MORGAN’S VALUE IS ITS CHARACTER – AND IT MUST BE PRESERVED
MORGAN IS THE latest, and now the last, of our famous old car makers to enter foreign hands (p25). Frankly, ownership doesn’t really matter, so long as it’s the right company in charge, and they’re in it for the right reasons. Bentley, Rolls-Royce (German owners) and McLaren (Bahraini) have thrived, and Jaguar Land Rover (Indian) had until recently enjoyed a decade of growth. Vauxhall (French) and Lotus (Chinese) are also showing positive signs under new owners. Morgan’s new Italian owner, Investindustrial, will back the company – just look at what it has done at Aston Martin – so the times should be good at Malvern over the next few years. But long term? As an investment company, Investindustrial exists to buy and then sell companies, as it has done with its Aston…