category_outlined / Cars & Motorcycles

Autocar April 10, 2019

Autocar is the car nut’s weekly fix, delivering you a unique mix of the latest news, opinion, features, first drives of new cars and in-depth road tests – all complemented by the best photography in the business. No other magazine covers the subject you love with such enthusiasm, insight and quality every week of the year. Autocar stands for the highest quality in car journalism – and is rewarded with access to the best new cars and the biggest news stories before any of the opposition which we share with you, our readers, every week.

United Kingdom
Haymarket Media Group Ltd
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The original car magazine, published since 1895 ‘in the interests of the mechanically propelled road carriage’ EDITORIAL Email autocar@haymarket.com Editor Mark Tisshaw Editorial director, Automotive Jim Holder Editor-in-chief Steve Cropley Managing editor Damien Smith Editor-at-large Matt Prior Deputy editor James Attwood Deputy editor – digital Rachel Burgess Deputy digital editor Tom Morgan Road test editor Matt Saunders Road testers Simon Davis, Richard Lane News editor Lawrence Allan Junior reporter Felix Page Used cars deputy editor Mark Pearson Used cars reporter Max Adams Chief sub-editor Sami Shah Group art editor Stephen Hopkins Art editor Sarah Özgül Designer Rebecca Stevens Prepress manager Darren Jones Senior photographer Luc Lacey Photographer Olgun Kordal Head of video Mitch McCabe Junior videographer Oli Kosbab Video apprentice Tej Bhola SEO manager Jon Cook SEO executive Oliver Hayman Picture editor Ben Summerell-Youde EDITORIAL CONTRIBUTORS European editor Greg Kable Used car correspondent James Ruppert Senior contributing writer Andrew Frankel Contributing writer Dan Prosser Senior contributing editor Richard Bremner Contributing editor Mike Duff Senior consulting editor Tom…

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reborn puma looks like the right car at the right time for ford

WHEN FORD ANNOUNCED a few months back that it was embarking on a major global restructure, who knew that the firm would decide the way to revitalise its flagging European business was a new Puma? Of course, this isn’t really a Puma: it’s a Fiesta-based crossover that shares a name with the short-lived Fiesta-based coupé. You might groan at the arrival of yet another crossover, but it’s a smart move: the Fiesta is Britain’s best-selling car, SUVs are the fastest-growing car segment. Mix the two and you have the recipe for a huge – and much-needed – sales hit that comes with relatively low development costs. Ford has taken decisive action in its European restructure, axing a number of unprofitable models and focusing its resources on areas where it is already strong,…

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puma reimagined as fiesta-based small suv

“Ford will balance an SUV-like seating position with the desire to retain the Fiesta’s driver focus” Ford is bringing back the Puma nameplate for the first time since the Fiesta-based coupé that last carried the badge went out of production in 2002. However, instead of a returning to the dwindling sporting two-door market, the Blue Oval is reviving the badge for a new, Nissan Juke-rivalling compact crossover, based on today’s Fiesta and launching later this year. It was spied testing for the first time late last year and was briefly previewed last week in Ford’s ‘Go Further’ brand offensive, which gave a glimpse of the new model’s design (far right). Initially the new car was believed to be a replacement for the Ecosport, another crossover that shares its platform with the Fiesta and…

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ford and the name game

One in three car buyers in Europe is choosing an SUV. Unless it’s a Ford, in which case it’s more like one SUV in every five vehicles – and if you’re Ford, that’s an issue. Hence the release of a small SUV that’ll sit halfway between the Ecosport and Kuga. But then there’s the name: Puma. “It’s an evocative name,” says Stuart Rowley, Ford of Europe’s new president. Well, yes, it’s definitely that, Stuart. Many hold a soft spot in their hearts for the original Puma coupé. It was of its moment, funky to look at and agile to drive. The new Puma might be some or all of those things. But is it sacrilegious to re-use the name on what is, in effect, a box-ticking crossover, rather than on a thinking-outside-the-box…

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ford’s previous puma

The last time Ford used the Puma name, it applied to a beguiling little Fiesta-based coupé that lasted only five years (1997 to 2002) because the Fiesta Mk4 underpinnings on which it was based went out of currency. It had a quirky shape but caught on nonetheless, assisted by the fact that Ford plundered the ‘Bullitt’ image of Steve McQueen in a much-discussed TV advertising campaign. As well as being a brilliant-handling and steering car (Ford was already well into its market-changing ‘driving quality’ era), it had a terrific, free-revving little 123bhp 1.7-litre variable-cam timing engine, the top end designed and the whole thing assembled by Yamaha, which really understood high-revving engines – as the Puma demonstrated. Pretty soon, cheaper, lower-powered, insurance-beating 1.4 and 1.6-litre versions were offered, but enthusiasts always lusted most…

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the changing face of ford’s line-up

NEW FORDS ARRIVING Puma Ford’s attempt at a youthful, fun-to-drive crossover, the Fiesta-based model will be revealed this summer and arrive in UK dealers before the end of the year. New Kuga The ever-popular family SUV moves to its third generation, bringing three hybrid powerplants and a new Focus-inspired look. Explorer The large SUV will be coming to Europe for the first time since the 1990s, with a 444bhp plug-in hybrid option set to be offered. But it’s not destined for the UK. Mach 1 Described as a ‘performance utility vehicle’, the Mach 1 is a Mustang-inspired electric vehicle with the promise of a 370-mile range. It’s destined to arrive next year. OLD FORDS LEAVING B-Max Ford’s smallest MPV is also its cleverest, with sliding rear doors and no B-pillar, giving brilliant access to the rear. But sales have slowed and…