Move Even Faster, Break More Things
WHEN MARK ZUCKERBERG launched Facebook, he coined a now infamous internal motto: “Move fast and break things.” Innovation, he meant, requires trial and error. Error was welcomed and even encouraged—even if it came at a cost to users. Since then, Zuckerberg’s motto has evolved. (In 2014 he changed it to the more user-friendly, if less memorable, “Move fast with stable infrastructure.”) But his playbook is still gospel for many founders. Uber’s Travis Kalanick used it to scale his ride-hailing service faster than his regulation-abiding rivals. Instead of waiting to follow a city’s rules, he’d charge in with fleets of drivers, then battle regulators to keep them in place. Crypto founders are following suit. But in Web3, things move and break even faster. Startup valuations are exploding, and founders who don’t wait reap…