category_outlined / Women's Lifestyle
Prima UKPrima UK

Prima UK August 2018

Prima delivers real life guidance, inspiration & ideas to simplify the lives of modern woman today. In Prima Magazine there is something for everyone - advice on how to look and feel your best, time and money saving solutions, quick and easy food, beautiful homes and gardens, and above all everything you need to get the most out of life. Prima addresses the emotional needs of everyday women, covering issues relevant to every life stage, through shared experiences and real life inspiration and advice. Its tone is supportive, warm, helpful and fun, with a positive approach to life and a modern point of view.

United Kingdom
Hearst Magazines UK
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£2.99(Incl. tax)
£28(Incl. tax)
12 Issues


access_time2 min.
new beginnings – go for it!

What a thrill it is to say hello to you all as I step into my new role as Executive Editor. And what luck, that on my very first assignment I was able to meet our cover star, the fantastic Fern Britton (page 8). I’ve always been a fan – right back to when I was on maternity leave with my now-teenage son, and I’d give him his mid-morning bottle watching This Morning. I loved her sense of fun then and, believe me, she’s still got it in bucket-loads! Talking about facing new challenges, Fern says in our exclusive interview, ‘Take a jump and don’t look down – go for it!’ Now that’s one bit of brilliant advice that certainly resonates with me. But then shouldn’t life always be about taking…

access_time2 min.
prima loves

BRIGHT BLOOMS Sunny shades make an eye-catching bouquet. FROM THE SEA Use this fun piece as a jug or vase for fresh blooms. WHAT A LEMON This white chocolate has a hint of citrus. STORE IN STYLE Try putting two or three of these baskets under a bench in the hallway for attractive storage. CITRUS CHIC These lovely espadrilles will add zest to pretty summer sundresses. EASY EXFOLIATION Get super-smooth skin with this oil-based scrub. INTO THE BLUE These bowls have a unique glazed look, but the resilient material makes them perfect for picnics. IT’S ALL IN THE DETAIL Throw on over your swimsuit for elegant beach-to-bar dressing. ALFRESCO! Brighten your table with these napkins, perfect as a finishing touch at parties and barbecues. WHEN LIFE GIVES YOU LEMONS Pour refreshing drinks for your guests from this bright jug. SWEET AS A NUT These ‘olives’ are actually sugared almonds. OPEN UP! This fun…

access_time10 min.
‘i’m not scared any more – i like a challenge!’

‘There’s so much life beyond big birthdays if you just take a deep breath and jump’ As far as recoveries go, it’s fair to say Fern Britton’s has been nothing short of miraculous. The author and TV presenter has thrown herself back into life, living each moment to its fullest since being struck down with sepsis two years ago, which was almost fatal. Now she’s set to have her busiest year yet – working on her eighth novel, starring in a new Gary Barlow-penned stage production of Calendar Girls, and on the brink of reinventing herself as a businesswoman, as she unveils her new venture – The Original Cornish Beach Robe Co. Fern, 61, lives in Buckinghamshire with her husband Phil Vickery, 57, and their daughter Winnie, 17. Fern also has twin sons,…

access_time3 min.
oh those summer nights

From dusk ’til dawn A loose-fitting sequin blazer is the ultimate in easy elegance. Simple wrap styles look great belted with a pretty scarf, or opt for a wide leather belt to nip you in at the waist. Team with wide-legged trousers for a look that’s grownup and glamorous (watching the sun rise – optional!). Kaftan queen Stay cool in embroidered cotton tunics for versatile, getaway style. For day, pop on over swimwear and pair with oversize sunnies and a beach tote. Then add simple strappy sandals and a pair of crystal earrings – all you need for dancing the night away. Beach goddess Stunning investment dresses are to be worn and loved, so it’s definitely worth taking one on holiday. Pleated styles roll up and pack well, so they won’t take up much room…

access_time3 min.
your holiday wardbrobe sorted!

Travel in style Snazzy separates are guaranteed to nail airport chic. A classic striped dress is a holiday hero – wear over trousers to travel in, then on its own (with sneakers or sandals) for soaking up the sun. 3 of the best beach bags Don’t scrimp on size – choose big basket styles that will carry all your holiday essentials from beach to bar and back again. Holiday bling Layer fine gold bangles, bracelets and necklaces for a bit of boho chic on holiday. Plus, they look great with a tan. Smart upgrade Add oh-so-cute travel accessories for first-class style. Yes, you can wear shorts A smart pair works well for all-day style. With these, you can pick the length (4in, 6in or 9in). Instant glam Always take along a pair of statement earrings for a pop of colour and…

access_time2 min.
buy it, wear it, love it!

Style solutions from our fashion director AMANDA MARCANTONIO TOP HATS For sun-drenched days, you need a chic barrier to rays. You can’t go wrong with a straw hat. FASHION EDITOR loves How to shop the SUMMER SALES Sun’s out, sales on! Here are my top tips for finding stylish bargains… 1. Use this opportunity to invest in quality pieces or to explore shops that are usually out of your price range. 2. Can you wear it with clothes in your wardrobe? Avoid buying anything if it involves needing to buy other items. 3. Don’t be seduced by the discount. However much of a saving the label promises, it’s not a bargain if it’ll hang in the back of your wardrobe, unworn. I’m a sucker for H&M collaborations and its new collection with British textile and wallpaper brand GP…