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Pro Photo

Pro Photo V73 Issue 2

ProPhoto magazine is the professional photographer's trusted resource in a world of rapidly changing digital imaging and multi-media technologies. Every issue features stunning portfolios, equipment evaluations, exhibition details, photographer profiles, advanced techniques and product guides.

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Future Publishing Ltd
4 Issues

in this issue

4 min.
don’t let video kill the photography star

Over the last few issues we’ve profiled a number of photographers who have talked about moving into video-making in one way or another, usually more by accident than design. Often this comes about because existing clients are moving into video and they feel more comfortable sticking with the imaging professional they know… hence the steep learning curve for photographers called up to jump into moving pictures at a moment’s notice. This isn’t entirely new because in the past a great many photographers, particularly those in advertising, have been involved in making television commercials and corporate videos, but their input has been mostly on the creative side with directing or lighting. Now photographers are getting behind the camera… mainly because it’s now the same camera that they also use for shooting stills.…

2 min.
epson launches new 17-inch surecolor printer

Taking on Canon’s imagePROGRAF PRO-1000 is the latest addition to Epson’s new generation of SureColor photo printers, the P5070. It’s also a desktop model, but can handle paper widths of up to 17 inches for making prints up to A2 in size. It uses a ten-colour ‘Ultrachrome HDX’ pigmented ink set with large, 200-millilitres-capacity cartridges – to promote more economical printing – and newly formulated pigments. Epson says that the new black inks are 1.5x denser than previously and so deliver a wider dynamic range. Improved resin encapsulation technology has been employed to give better gloss uniformity and “optically clearer, sharper images”. Epson claims that its new-generation pigmented ink technology delivers up to twice the print permanence than before. The P5070 has a ten-channel version of Epson’s ‘PrecisionCore TFP’ print head…

1 min.
lexar delivers big gigs

So, if you have a spare two-and-a-half grand to spend on a memory card, Lexar will happily sell you one of its new 512 GB capacity CFast devices. Yes, 512 gigabytes. That’s an awful lot of storage space, but with 4K video now well-and-truly here and 8K on the horizon, it’s probably going to look merely adequate in years to come. Likewise with 100 MP still cameras, of which there will surely be more down the track. In fact, Lexar says that when shooting at 200 fps (i.e. for slow-motion sequences) on a high-end, production-level video camera, it’s easy to fill up an entire 256 GB card in just 17 minutes. The new Lexar Professional 3500x series 512 GB CFast 2.0 memory card has a claimed maximum read speed of up…

2 min.
fujifilm launches new line of e-mount cine lenses

Not entirely surprisingly Fujifilm has decided to venture into making a range of lower-priced cinematography lenses for Sony’s E Mount which is used by both the latter’s mirrorless cameras and a range of semi-pro video camcorders. Designed for the ‘APS-C’ and ‘Super 35’ formats, the new Fujinon MK lens line starts with an 18-55mm T2.9 standard zoom which will be followed by a 50-135mm T2.9 telezoom later in the year. Sensibly too, the MK cinematography lenses will also be available in Fujifilm’s own X Mount for use on mirrorless cameras such as the X-T2. They’re primarily designed as a more compact, lighter weight and affordable alternative to pro-grade cinema lenses, but without compromising durability or optical performance, including edge-to-edge sharpness and low distortion. Additionally, the MK zooms have optical and mechanical…

1 min.
sony claims fastest sd card

There’s currently a lot of activity happening in memory cards and Sony continues to make a bid for a bigger slice of the market, launching a new series of UHS-II speed SD devices. With a claimed writing speed of 299 MB/ second, Sony says its new SF-G series of SD cards is the fastest in the business. The maximum read speed is quoted at 300 MB/second when used in a dedicated Sony MRW-S1 card reader. The new SF-G cards are available in 32 GB (SDHC), 64 GB (SDXC) and 128 GB (SDXC) storage capacities. Their faster data transfer rates enable shorter buffer clearing times, making these card suitable for 4K video recording applications and able to support the high-speed continuous shooting capabilities of the latest D-SLRs and mirrorless cameras. Sony’s SF-G cards…

1 min.
hasselblad promises more xcd mirrorless lenses

With Fujifilm planning to deliver six GF mount lenses by year’s end for its mirrorless digital medium format system, Hasselblad has announced plans to add a further four lenses to the three existing XCD series models for the X1D. The current models are a 45mm f3.5 wide-angle (equivalent to a 35mm in the 35mm format), a 90mm f3.2 short telephoto (equivalent to 70mm) and a 30mm f3.5 (equivalent to 24mm). Due around mid-year is a 120mm f3.5 macro (equivalent to 90mm) to be followed by a 22mm ultra-wide (18mm), a 65mm standard lens (50mm) and a 35-70mm zoom (28-60mm) which should probably be a priority given Fujifilm has kicked off with a zoom. Hasselblad says there will be seven XCD lenses available “by the beginning of 2018”. The 120mm f3.5 macro…