TIRES & OPTICS
If you drive a truck, odds are good you fall into one of three camps: Ford, Chevy or Dodge … er, Ram. Sure, there are others brands, such as Toyota, but these legacy corporations have woven brand loyalty into the bloodlines of so many red-blooded Americans that deviating from such a family tradition is grounds for excommunication. OK: So maybe it isn’t that bad, but there’s no denying that truck guys are passionate about their trucks … and the emblem that’s molded into the grille. But why are people not nearly as “brand passionate” about the tires they put on their beloved trucks? That is, after all, where the rubber meets the road. Without tires designed for your lifestyle and the way you drive, that truck is little more than eye candy—a…