Travel + Leisure August 2021

TRAVEL + LEISURE™ is an indispensable guide to where to stay, what to eat, and what to do around the globe. Every month, TRAVEL + LEISURE™ puts easy trip ideas, itineraries, and insider information right at your fingertips. Get advice from our travel experts and view the magazine's award-winning photography. The digital edition of TRAVEL + LEISURE™ has all the tools you need to take you where you want to go.

United States
Meredith Operations Corporation
12 期号


letter from the editor

A HALF-CENTURY looks good on you, Travel + Leisure. For 50 years, you have been a window to the world, an inspirational guide to navigating our roads, seas, and skies. There have been countless stories by countless editors, writers, and photographers from all corners of the globe. Eight years into my tenure at this brand, I still can’t believe that I am among this privileged group. On May 18, I gathered four former editors in chief—Pamela Fiori, Ila Stanger, Nancy Novogrod, and Nathan Lump—to mark T+L’s 50th anniversary. (Caskie Stinnett, the first editor, died in 1998.) Our conversation took place over Zoom—of course, Zoom, how very 2021 of us. The past 18 months were devastating for travel and tourism. But in the course of this hour-long discussion, it became clear that…

the opening of the world

THE AGE OF restlessness that came juddering to a stop in the spring of 2020 was many decades in the making. “We might have put a man on the moon in 1969,” wrote Pamela Fiori in her editor’s letter for the January 1981 issue of this magazine, “but the real age of travel for Americans here on earth was in the seventies.” No accident that Travel + Leisure was born in that decade “of mad mobility,” as Fiori put it, when for the first time “travel and the pursuit of pleasure were no longer left to the idle rich or the adventurous young,” but became the province of ordinary(ish) people. “Status,” she added, “was not how many cars you owned but how many trips you took,” and “keeping up with the…

cover story


unpacking the ads

SUITS AND CIGARETTES. Briefcases and bikinis. Liquor and champagne. Trains, planes, and automobiles. These are just a few of the visuals I came across while combing through 50 years of ads in this magazine, a mission undertaken in hopes of producing something of an armchair anthropological survey. If we are what we consume, to some degree, I figured that a look back at half a century of advertising could tell a story of who we’ve been, or at least aspired to be: a record of developing tastes, shifting attitudes, changing cultural values, and—when it comes to travel—of our relationship with the world at large. What immediately struck me about some of the earliest advertising, particularly from the 1970s, was how destinations were pitched zealously—and, by today’s standards, dubiously—as exotic, faraway lands…

redrawing the map

IN THE SPRING OF 1983, my mother booked our family on a two-week driving tour of Sri Lanka, on a loop that included the ancient temples of Polonnaruwa, the fortified city of Galle, and the tea plantations of Nuwara Eliya. A journey to Sri Lanka was fairly daring for American travelers in the 1980s. But our home base in Saudi Arabia—where we had relocated for my father’s job—brought us that much closer to another side of the world. My mother, I must be honest, is also highly unconventional: Nepal, the Maldives, China—all made the cut as family trips, because that’s where she wanted to go. Sri Lanka, in the grand scheme of things, was only mildly ambitious for our party of three. Information traveled slowly back then. Just before our August departure,…

a t+l team effort

To celebrate T+L’s golden anniversary, we first dove into the past. Our editors tracked down hundreds of back issues, did Zoom calls with warehouses across the East Coast, spent hours trawling eBay for rare original copies, leafed through tens of thousands of pages, and tapped a collective century-plus of magazine experience on what was an illuminating scavenger hunt for the best moments of our five decades. What emerged from that research was a portrait of the good life, to be sure, but also a revealing record of how travel has changed over the years. There were some out-there moments, like the illustrated cover by Charles Schulz that showed Snoopy eyeing a Boeing 747, or the portrait of Pete Rose, in front of the Liberty Bell in his Phillies uniform, proudly holding…