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Cosmopolitan India

Cosmopolitan India April/May 2020

Cosmopolitan isn’t just a magazine, it’s a religion. Now in its 15th year in India, Cosmopolitan is the world’s largest selling magazine, with 200 million readers annually in a 100 countries. It is published in over 26 languages, but at its core, it speaks only one – that of fun fearless females globally. Another language it speaks? That of stupendous success!Top Indian actresses, models and singers have been on the cover of Cosmopolitan before the rest of the world recognised their spark-because we know a fun fearless female when we see one! When we put someone on the Cosmopolitan cover, we acknowledge her right to be counted among the best in the business.

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12 Issues

in this issue

3 min.
editor’s letter

In June 2019 BC (Before Corona), in a letter similar to this one, I had written about a concept called The Slow-Down Movement. About how being ‘terribly busy’ seemed to have became the norm, even a badge of honour. And why living a life of constant ‘doing’ and ‘achieving’ can take away from humanity’s inner need for connection, introspection, and regeneration. Many of us were feeling more irritable, anxious and unfocused than ever—and we blamed it on our frenzied, demanding lifestyles. I wrote this essay during a particularly frantic life phase. If you had told me then that *the world* would be forced to ‘slow down’ in such a terrible, terrifying way, I would have laughed in disbelief. And so, last night, I re-read that particular note. And then I asked myself…

18 min.
what will be the future of indian fashion?

TARUN TAHILIANI Designer “I do not think any of us can estimate how badly our economy is going to be hit, because: a) We don’t know the extent of damage, and b) We don’t know how long this lockdown will last. From home, one could buy a pair of sneakers or sweatpants, but there is no ‘need’ for high-fashion or craft-based fashion. Due to the lockdown, there are no weddings or celebratory occasions, where these clothes could be worn. The truth is, we are in for a drought, the likes of which we have never seen before. And the consequence will be that our craftspeople will suffer more than ever before. In my conversation with Laila Tyabji—one of the finest champions for artisans—she said the craftspeople in India already took a hammering because…

5 min.
how to get mentally stronger in tough times

Cosmo: Many people are having a tough time dealing with the situation right now… Tahira Kashyap Khurrana: “Remember that the toughest battles are given to the strongest soldiers! If it has come to us, we have to fight it. And it hasn’t come to get the better of us, but to make us better versions of ourselves. It’s a plight that we all share, and how we choose to look at it is what makes the difference. We can learn from it or allow it to make us bitter. I choose to learn from this challenge and bounce back stronger.” C: They say the first step to being mentally and emotionally stronger is to accept a situation instead of living in denial. But what’s happening right now feels surreal…and kind of hard…

3 min.
the books that belong on your shelf

A Suitable Boy by Vikram Seth “This one’s a classic! It is an ambitious novel of epic proportions, taking us through the lives of four families. I have often gone back to the novel, and reminisced about Lata, her suitors, and her search for ‘a suitable boy.’” Midnight’s Children by Salman Rushdie “An iconic novel that catapulted Rushdie to the global literary scene. It won the Booker Prize and the Booker of Bookers, too. His description of Bombay (Mumbai) in the 1950s is very special. This is a great story of India and its struggles after Independence.” Vanara by Anand Neelakantan “Anand is an exceptionally talented storyteller! Vanara captures perhaps the very first romantic triangle—the story of Baali, Sugreev and Tara.” Black Friday by S Hussain Zaidi “A memorable and highly-researched book, Black Friday tells the story…

3 min.
10 questions with huma qureshi

The human mind, when left alone, can go to some really dark spaces. Cosmo: You’re a fan of keeping a journal. How is that shaping up? Huma Qureshi: “I highly recommend it! I think everyone should journal. It’s a great way of putting your thoughts together and also emotionally connecting with yourself. Once you start journalling, you’ll realise the beauty and magic of it.” C: You’ve been also working out regularly at home. Tell us more about your fitness regimen. HQ: “I’m doing a lot of free-weight exercises…light weights, with a lot of repetitions. Thankfully, I have some weights at home, but those who don’t, can use anything they have lying around—a water bottle, a heavy book, etc. And I’m doing a lot of functional workouts as well.” C: What about self-care during this period? HQ:…

5 min.
how the indian fashion community is making a difference

The fashion industry is an easy mark. Often picked on for being myopic in addressing social responsibilities, it’s the poster-industry of consumerism: frivolous, superficial and fleeting. Yet, this ‘frivolous’ fashion industry—as part of the larger textiles and apparel sector—is our nation’s second largest employer after agriculture. In the midst of the novel coronavirus pandemic, the Indian fashion community is stepping up collectively, opening its funds and arms for an #InThisTogether embrace. Sabyasachi Mukherjee announced a multi-pronged approach: to shut down every single one of his factories and sending his staff home on paid leave; and donating ₹10 million of personal funds to the Prime Minister’s relief fund (PMNRF), and ₹5 million to the Chief Minister of West Bengal’s relief fund to ramp up medical facilities in India. “It was an emotional decision,…