Federico Monsalve
EDITOR The one thing that differentiates a great creative from an OK one boils down to ways of seeing, rather than just ways of doing. Sure, technique is incredibly important, yet developing the ability to view the world in unique ways is at the core of any memorable creative pursuit; it is the vital attribute that may eventually lead to a personal style, an honest narrative, and poignancy. In this issue we talk to incredible New Zealand photographers who have meticulously developed a personal way of interacting with their subjects. Product designer David Trubridge’s passion for nature is evident in the way he seeks communion with the world that surrounds him well before he clicks the shutter. Simon Devitt’s quest for art and narrative in architectural photography has pushed him into the…