EXPLOREMY LIBRARY
Business & Finance
NZBusiness+Management

NZBusiness+Management July 2019

NZBusiness + Management With two top business magazines combined into one digital issue, NZBusiness + Management offers a feast of information, inspiration and education for business leaders and owner managers from SME through to corporate. In Management our focus is to inspire New Zealand’s business leaders and the managers of today and tomorrow to succeed in business. NZBusiness was developed specifically for business owners, the editorial content is designed to inform, inspire and educate readers. Feature articles provide more in-depth information whilst profiles and case studies provide inspirational and aspirational content.

Country:
New Zealand
Language:
English
Publisher:
Adrenalin Publishing Ltd
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4 Issues

in this issue

2 min.
let’s focus on franchising

Are you as amazed as I am about the number of franchised businesses that keep popping up all over New Zealand? Did you know that New Zealand is the most franchised country in the world – with one franchised unit for every 124 people? That’s just one of many surprising statistics from the 2017 Franchising New Zealand Survey – and two years on, those stats are still impressive. Given the high level of interest in franchised businesses, we thought it timely to dedicate this month’s cover story to the subject. Our story is more of a guide really, and we sought input from some of the best franchise brains in the country, including our own franchise columnist of many years Simon Lord – the publisher of Franchise New Zealand media. And the story has…

1 min.
new to nzbusiness.co.nz this month:

OBSESS OVER YOUR CUSTOMERS NOT OVER YOUR COMPETITORS DARRELL HARDIDGE EXPLAINS HOW MARKET LEADERSHIP COMES DOWN TO A FUNDAMENTAL BELIEF AND PROCESS. AN OBSESSION OVER CUSTOMERS AND NOT COMPETITORS. THE THREAT TO SUCCESS MANY BUSINESS OWNERS IGNORE UNDER-THE-PUMP BUSINESS OWNERS NEED TO STOP PUTTING THEMSELVES AT THE BOTTOM OF THE HEAP IF THEY WANT A TRULY SUCCESSFUL BUSINESS. DESIGNING BRANDS: THINK 'SCREEN', BE SEEN BRANDS NEED TO BE MADE TO ‘SCREEN’ AND ARE INCREASINGLY DESIGNED FROM INSTAGRAM UP, SAYS BRAND BUILDING SPECIALIST JONATHAN SAGAR.…

4 min.
snippets

ETHICAL FASHION BRAND NOW COMMUNITY-OWNED NEW ZEALAND fashion brand Little Yellow Bird has been tackling the uniforms, workwear and apparel industry head-on since its establishment in 2015. It’s now claiming a new title, as New Zealand’s first community owned ethical fashion brand. The company is on a mission to change perceptions and prove that fashion can and should be done with sustainability and ethics as the core focus. Little Yellow Bird recently exceeded its minimum goal with an equity crowdfunding campaign to scale up the company. This includes diversifying the product range and exploring new markets. Planned projects include the expansion of a clothes recycling programme, which the company sees as a crucial next step for sustainable change in their industry. “We’re more than just a clothing brand; we’re telling the story about where…

6 min.
striking that balance

The call for more gender equality in business is hardly new, it has been going on for many years. But is the SME sector doing its bit to even out the imbalance? And how would your staff react if you decided you would only employ women until you had a 50:50 gender split amongst your senior employees? When digital marketing agency Yellow announced it intended to set right its gender imbalance in leadership roles by intentionally selecting females until equity was achieved, it attracted a fair amount of interest. Were they bringing in quotas, was one question being asked. In a media release at the time, Yellow’s chief experience officer Tracey Taylor said the company, which employs about 200 people, was committed to intentionally selecting women for senior management roles until the…

5 min.
their brave new world

It would be fair to say that Tahlia and Semisi Hutchison had never, ever thought of getting into the nappy business – let alone one with such eco-friendly credentials as Little & Brave. However, they were both cut out to be entrepreneurs. In fact, Semisi takes his cues from his dad, who is still an entrepreneur at age 81! Tahlia had a solid administration and education background and an honours degree in finance, which Semisi hails as an absolute godsend for their business’s cashflow management. It’s her rigorous approach to finances that’s kept their start-up business out of trouble, he admits. Semisi’s background includes time spent as project manager for a venture capital company. His first taste of business ownership, and the lessons it brings, came via an aged-care provision company in Auckland. The…

11 min.
our franchise nation separating fact from fiction

Franchise businesses are ubiquitous. It may come as no surprise to learn that, per capita, New Zealand is one of the world’s most franchised countries. Those familiar brands dominate our retail precincts and malls, commercial centres and industrial parks the length and breadth of this country, and cover almost every business sector you can think of. Whether you’re in business already, or looking to get started, franchising has always held a certain attraction: the prospect of healthy profits (albeit through hard work) and that enviable support structure that helps both parties – franchisor and franchisee – reach their goals. However, as with all prospective business ventures, the old adage ‘buyer beware’ applies. Due diligence is critical, and you can never seek too much expert advice. New Zealand’s franchise sector is currently more positive…