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MacLifeMacLife

MacLife October 2018

Mac|Life is the leading independent magazine devoted to all things Apple. For over five years, Mac|Life has helped both new and veteran users get more out of their iPhones, iPads, Macs, and more, with coverage that cuts through today's glut of apps and accessories to find what matters most. With a bright, clean design and casual tone, Mac|Life offers an easy and enjoyable way to keep up with the latest Apple trends and topics.

국가:
United States
언어:
English
출판사:
Future Publishing Limited US
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and the survey says…

A few months back we asked you to give us your candid views on Mac|Life, to learn what you really want from the mag — a pretty standard reader survey. We haven’t canvassed opinion for a few years now, so I was excited to get your thoughts. All 788 of them. That might not seem a big deal when our readership is about 40 times that figure. But in relative terms it’s still a huge response (industry analysts would love that kind of return), and that’s why it’s taken a while to sift through all your responses and comments.Thankfully, it appears the majority of you are happy with the way the magazine is headed, which is good news. But you won’t hear a sigh of relief from me, because clearly,…

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the team

Matt SmithArt EditorMatt’s turning the office into a Woodstock tribute, using Yousician to learn the acoustic guitar.Aaron PotterProduction EditorAaron’s first issue was spent compiling an amazing iTunes playlist — Nirvana and Muse it is!Alex SummersbyContributorAlex fears he’ll never be as valuable as Apple. At a dollar a second, it’ll take 31.7 years to hit a billion. ■…

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stay up to date with the latest apple news

Sign up for our weekly email newsletter at maclife.comSUBSCRIBE TODAY!…AND RECEIVE TWO FREE DIGITAL GUIDESVISIT PAGE 28F: facebook.com/maclifeT: twitter.com/maclifew: maclife.com ■…

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apple is first trillion-dollar us company

APPLE HAS BECOME the first publicly-listed American company ever to reach a value of one trillion dollars. At the time of writing it’s still up there, way ahead of all others — Amazon is nearest at $872 billion, followed by Google’s parent company Alphabet ($844bn) and Microsoft ($816bn).A company’s market capitalization value is calculated simply by multiplying its share price by the number of its shares in circulation. Apple reached a market cap of one trillion dollars in August, following the release of its June quarter financial figures. Apple CEO Tim Cook described it as “Apple’s best June quarter ever, and our fourth consecutive quarter of double-digit revenue growth.”Cook did not comment publicly on the company’s market valuation but in a memo to Apple employees called it “a significant milestone.”…

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big business

STRICTLY, APPLE IS not the first company ever to hit a value of one trillion dollars. China’s state–run oil giant PetroChina reached $1.7 trillion in 2007 when it debuted on the Shanghai Stock Exchange. However, this was just before the global financial crisis; oil prices collapsed, and by the end of 2008 PetroChina slumped to under $260bn — the greatest loss of shareholder wealth in world history, Bloomberg reports.Allowing for inflation, Time magazine suggests other historical contenders, including Standard Oil, which was likely worth the equivalent of a trillion dollars in today’s money before it was broken up by antitrust regulators in the early 1900s.Even today, Saudi Aramco, Saudi Arabia’s state–owned oil corporation, is valued at around $1.5 trillion, with an initial public offering of shares due early 2019.Still, Apple…

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apple terminates its app store affiliate program

Trust the App Store favorites page to find what you might like?APPLE HAS ANNOUNCED that from October 1, its affiliate program will no longer apply to iOS and Mac apps and in–app content. All other content types — music (including Apple Music subscriptions), movies, books, and TV — remain in the affiliate program. The change will impact most on small independent websites that review mobile games and other apps, some of which have depended on receiving a commission on purchases made through their affiliate links. App developers will also no longer be able to earn that little bit extra when they refer buyers to the App Store who then purchase their apps.Apple says the change comes about following the launch of the new App Store on iOS and macOS “and…

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