HAPPY ANNIVERSARY
Forty years is a pretty good chunk of time. From its humble beginnings in late 1981, the Marlin brand has grown from a single print entity into a worldwide leader in offshore fishing media across multiple platforms, including print and digital formats, web, social media, video, e-news and more, thanks in large part to the way this brand speaks to its audience, but also because of the people. One of those responsible for Marlin’s longevity and success is our publisher, Natasha Lloyd. A magazine’s publisher is responsible for the revenue; they plan and customize advertising packages and also manage a staff of other sales professionals. I first met Natasha more than 20 years ago, and at the time, we were competitors in terms of chasing advertising and sponsorship dollars in the…