WHEN TO GO In February, the tail end of Australian summer, the town hosts the Byron Bay Surf Festival (February 20–24), a celebration of surfing, music, and art.
WHY NOW Surrounded by tropical farms, jungle, and the turquoise waves of the Pacific, Byron Bay is a coastal paradise just two hours south of busy Brisbane. Hippies and surfers have known this for decades, but Byron’s “cheer up, slow down, chill out” mantra has recently attracted a new generation of artisans, chefs, and entrepreneurs who are reshaping the small beach town. Try on the Byron life at Rowie, a clothing boutique that emphasizes styles made from natural fibers, and Pop and Scott (pictured, left), stocked with minimalist furniture, ceramics, and clothing by Australian designers. The latter is part of Byron Arts…
