LET’S be honest, we all like a little bit of luxury in our lives, don’t we? That’s nowhere more apparent than in the car world, where premium brands are seen as aspirational, not only for buyers, but also for rival mainstream brands. In my view, too many of them have ideas above their station; there’s nothing wrong with a brand that offers good old-fashioned value.
That’s why I find Vauxhall boss Stephen Norman’s assertion that the British company makes “modest cars for the modest person” so refreshing.
But of the many clever things the car industry has done in recent years, two of the smartest have been the premium makers who’ve given us smaller, cheaper models, and the finance gurus who thought up PCPs to make them more affordable for…
