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Lapidary Journal Jewelry Artist

Lapidary Journal Jewelry Artist July/August 2019

In every issue of Lapidary Journal Jewelry Artist you’ll get hands-on expertise, illustrated demos, and projects loaded with valuable tips and design ideas to inspire your own metal jewelry designs. Plus our experts answer all your technical questions, and you’ll learn the pros’ favorite tools and how to use them.

Land:
United States
Taal:
English
Uitgever:
Interweave Press, LLC - Magazine
Meer lezen
EDITIE KOPEN
€ 6,79(Incl. btw)
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€ 24,27(Incl. btw)
6 Edities

IN DEZE EDITIE

2 min.
i did this, but…

THERE’S A REASON WHY our projects often read more like stories than instructions, and it’s not simply a matter of style. It’s a matter of choice — your choice. Faceting and chain maille designs both depend on mathematically precise patterns, but jewelry making largely involves taking an idea and running with it. What you need for that are skills, experience, and inspiration to help you bring your vision into focus and reality. “You can build any type of jewelry using these skills,” says John Heusler in “A Lot of Character,” his bolo tie project on page 58. He was talking about pendant or earrings versus bolo right there, but the entire project is sprinkled with alternatives, suggestions, and explanations of why he did this in case you’re thinking about doing that instead. Super…

1 min.
lapidary journal jewelry artist

EDITORIAL EDITORIAL DIRECTOR Tamara Honoman EDITOR-IN-CHIEF Merle White MANAGING EDITOR Karla A. Rosenbusch CONTRIBUTING EDITORS Tom & Kay Benham, Lexi Erickson, Sharon Elaine Thompson MARKETING & ADVERTISING ADVERTISING MANAGER Marilyn Koponen, ph. 877-613-4613 CLASSIFIED ADS Stephanie Griess, ph. 877-613-4630 AD TRAFFICKER Cari Ullom MARKETING MANAGER, ECOMMERCE Hilary Lindell CREATIVE SERVICES SENIOR DESIGNER Connie Poole PRODUCTION DESIGNER Mark Dobroth PHOTOGRAPHY James Lawson BUSINESS DIRECTOR OF CONTENT, CRAFT Tiffany Warble GROUP ART DIRECTOR, CRAFT Emily Simpson DIRECTOR OF MEDIA SALES Julie Macdonald F+W, A Content + eCommerce Company CHIEF EXECUTIVE OFFICER Gregory J. Osberg SVP, GENERAL MANAGER, F+W CRAFT GROUP AND BOOKS David Pyle MANAGING DIRECTOR, F+W INTERNATIONAL James Woollam VP, CONSUMER MARKETING John Phelan VP, DIGITAL Jason Revzon VP, PRODUCT MANAGEMENT Pat Fitzgerald NEWSSTAND SALES Scott T. Hill, scott.hill@procirc.com…

1 min.
design challenges

Your Design Riffs Designs based on projects and jewelry shown in previous issues of Lapidary Journal Jewelry Artist. Your Settings…

1 min.
next time

Riff on the design of any of these or other pieces within this issue, using a design feature such as color, texture, form, value, line, space, repetition, balance, contrast, unity, or variety for your sketch. Please indicate which piece your entry is based on. Sketch a setting for this synthetic ruby, designed and cut by Jim Perkins. From “Lilly’s Trillion,” page 30. DEADLINES: AUGUST 31, 2019 Email digital scans at 300 DPI or send photocopies of no more than three sketches per challenge, indicating the design factor that is your starting point. Sketches will not be returned. WRITE TO US ANYTIME: What do you think about what you’ve seen and read in Lapidary Journal Jewelry Artist? SEND SKETCHES & LETTERS for possible print or online publication to: Karla.Rosenbusch@fwmedia.com. Please include your name, city, and…

1 min.
their turn

Jeff Fulkerson’s Earrings Dalmatian jasper, variscite, turquoise, coral, sterling silver → “KEEP IN SHAPE,” p.66 → “EXCELLENT SHAPES,” p.68 Peggy Haupt’s Pendant Chrysocolla cab, blue topaz faceted stones, sterling and fine silver sheet, wire, mesh → “CORAL AND FLORAL,” p.72 John F. Heusler’s Patti Pendant Variscite, coral, sterling silver, 18K gold → “LOTS OF CHARACTER,” p.58 Debra Hoffmaster’s Dimensional Pendant Sterling silver, sapphire → “HOMAGE TO COLLAGE,” p.86 April Bower’s Metal Mosaic Pendant Sterling silver, freshwater pearl → “PERSONALIZED POWER,” p.34 Betsy Lehndorff’s Necklace Etched sterling silver, Colorado diamonds → “AND THEREBY HANGS A TAIL,” p.24 → "BEST 10 OF THE DECADE," p.40 → “A JEWELRY TOOLMAKER’S TALE,” p.46 Bill Fretz’s Bottle Pure silver → “JUST FOLD IT OVER,” p.76 Become an LJJA Contributor! Contributors’ guidelines for print or online publication can be found at www.interweave.com/jewelry PHOTO: JOHN F. HEUSLER, G.G., F.G.A.…

5 min.
improve your google image

WHETHER YOU’RE SELLING YOUR jewelry online or just establishing your brand as a designer/maker, you’re striving — possibly struggling — to stand out in a crowded marketplace. As you’ve probably discovered, it’s not enough just to make the page or text search-friendly, the images themselves need to be search-optimized so whoever is looking for your jewelry can find it. If someone (like a potential customer) is shopping online for something like handmade jewelry, they probably start with an image search: plugging in the terms they’re looking for — a specific gemstone, a type of metal, maybe eco-friendly — so they can scroll through a gallery of images and begin to narrow it down. Your goal is to get your jewelry into that gallery. Platforms like Etsy or Shopify are set up to…