Brides Today July/August 2021

India Today Group, India’s premier media conglomerate with over 42 years of media heritage, announces new beginnings with Brides Today, a luxury wedding magazine, which is an extension of the group’s monopoly over the couture wedding space. The publication is a one-stop shop for brides, grooms, and their families to plan and execute luxe weddings. It offers the same high-end look and feel that readers and brands have come to love over the years with the group’s previous wedding publication. Brides Today will publish 10 issues per year, targeting not only the bride and groom, but the entire bridal brigade and all high-life enthusiasts. The content boasts of luxury weddings, opulent bridal-wear and international lifestyle along with the latest trends in destination events, honeymoon hotspots, spectacular soirées, and more. It promises to make nuptial journeys a fairytale for every bride and groom to-be, as well as all attendees, scoping everything from dream dresses to diamonds, haute couture to décor. Each of the 10 issues will have a central wedding theme, which will bind all the sections together. Depending on the theme of a particular issue, all the sections from fashion to wedding planning, from beauty to jewellery, will talk about bridal fashion, jewellery, destinations and planning tips related to executing that theme. In a nutshell, it will be an A-Z guide on that particular wedding theme. “We are very excited to offer Brides Today, a one-of-its-kind content platform, which eases readers into this important category in India. I am honoured to be entrusted with such an overwhelming legacy and such a luxurious title. Being an India Today Group publication is a proud moment and we hope to provide our readers with the kind of content they want,” said Nupur Mehta Puri, the editor of the magazine. The magazine will be an eclectic mix of modernity and tradition, the complete package for the contemporary couple looking to turn their wedding day dream to reality. The brand also addresses a groom’s needs too, with special features on men’s wear, lifestyle updates, and tips on grooming. All in all, the publication has a celebratory vibe to it, while catering to the booming bridal market in the country.

Living Media India Limited
10 Issues

in this issue

2 min
true to yourself

In many ways, planning a wedding is like putting together an elaborate theatre production—with design sets, behind-the-scenes instructions, a script…and actors. But in the flurry of activity that often accompanies the wedding function(s), we sometimes ignore a crucial detail…that a wedding celebration is, ultimately, about the loving bond between a couple. Which is why, at Brides Today, we believe it is important for the couple to be able to express their individuality on their special day. To make their celebrations an expression of their personalities…and relationship. Your wedding festivities can be a wonderful opportunity to share your creativity, interests, and joy with loved ones. You might find it useful to spend some alone-time with your to-be spouse, discussing favourite colour palettes and foods, stories of your courtship, childhood memories, and expectations around…

1 min
must haves


3 min
the colour of love

Model: Sheryl Bennett. Make-up: Shruti Sharma. Hair: Pushkin Bhasin. Production: Studio Little Dumpling. Location: Mundota Fort & Palace.…

4 min
personal request

Bespoke has been the very essence of Indian luxury for centuries. And that desire for something made ‘just for you’ has seen an efflorescence in the modern bride and groom’s shopping habits. As the intimate wedding continues its hold, adding a personal touch to one’s celebrations has become paramount, from finer decor touches to the wedding outfit and the bridal party. Think private appointments, personalised designs, and quality fittings… Brides Today presents some of the finest customised services that marry creativity with curation. TIFFANY & CO. Once you have found your significant other, finding that special ring is what comes next. If you need help with the design or a venue to pop the question, reach out to Tiffany & Co.’s to choose the all-important engagement ring, wedding band, or two complimentary designs…

1 min
silver lining

1 min
sizzling scarlet