Start small
Big ideas rarely pop into being fully formed, out of nowhere. More often than not, they’re gradually constructed, sometimes over very long periods of time. One small thought leads to another, connections are made, questions are posed and potential answers present themselves as an idea slowly begins to take shape. An idea that might change the way we see the world. For instance: an apple falls from a tree. It drops until it hits the ground. Why doesn’t it float away on the breeze? Perhaps there’s some sort of force that pulls the apple down towards Earth. It turns out there is, but after the apocryphal event that’s said to have inspired it, Sir Isaac Newton needed 20 years of thinking to formulate his theory of universal gravitation – a very…