GQ May 2021

GQ is the authority on men and is the premier men's magazine. With its unique and powerful design, the best photographers, and a well of award-winning writers, GQ reaches millions each month. Get GQ digital magazine subscription today for the best in men's fashion and style, beautiful women and culture, news and politics.

United States
Conde Nast US
10 Issues

in this issue

2 min
children of god

AT SOME POINT while we were tinkering with the layout of this month’s cover, it dawned on me that Justin Bieber is the third GQ cover subject in a row to delve into his Christian faith in our pages. So I couldn’t help but wonder (if I may have a Carrie Bradshaw moment here): Is God making a comeback? ¶ Historically, bringing up Jesus has been a reliable way for celebrities to stonewall profile writers and sideline reporters while also projecting humility and faith. You know—no matter what question the interviewer asks, just thank God and you won’t have to answer it. ¶ But there’s something different going on here: From Russell Wilson and Ciara in our March “Modern Lovers” issue to Minari star Steven Yeun in April to Justin…

1 min

Mathews first booked Justin Bieber for a magazine cover a decade ago and coordinated his GQ cover debut in 2016. “It’s been awesome working with Justin through the years, seeing his evolution as an artist and as a person,” she says. “He is one of the best subjects of all time.” Office Grails…

4 min
22 design grails for your home


5 min
the wood-paneled dreamworld of new york’s hottest design studio

WALK INTO YOUR kitchen and open a cupboard. You might notice how it swings as fluidly as a Tesla door. Fling it closed and it doesn’t slam shut—it glides back into place. This pillowy action is thanks to the ubiquitous soft-close hinge, which creates a user experience around cupboard-opening that’s as smooth and effort-less as swiping open an iPhone. Which is why Aaron Aujla and Benjamin Bloomstein of the New York design studio Green River Project despise the soft-close hinge. It lacks the tactility they seek to achieve through their furniture and interior-design projects. Aujla and Bloomstein are artistic Renaissance men: They both have backgrounds in sculpture and painting, are adept at the Old World skills of woodworking and metalsmithing, and share an appreciation for earthy materials and darkly patinated wood.…

3 min
how the royal oak launched the modern era of watchmaking

WHAT DO KARL LAGERFELD, Ari Gold, and Prince Michael of Kent all have in common, besides an unwavering commitment to epically flamboyant personal style? A well-documented love for one very particular type of wristwatch. And it’s not a Rolex, nor is it even round. It’s the Audemars Piguet Royal Oak, an octagonal token of luxury that was once the most expensive stainless steel wristwatch on earth. The Royal Oak was conceived in 1970 by a Swiss industrial designer named Gérald Genta, who claimed to have sketched the case during the course of an evening after getting a call from Audemars Piguet, the century-old luxury watchmaker that was staring obsolescence in the face due to the quartz-watch wave enveloping the luxury-timepiece industry. Genta’s legend would only grow in the ensuing years, when…

7 min
how hermès invented hype

IT MIGHT SEEM that Hermès is a synonym for luxury, but the 184-year-old French house is very particular about words. In fact, when I ask the label’s men’s artistic director, the warm and sophisticated Véronique Nichanian, what she thinks about the word luxury, she practically rolls her eyes. “For me, that does not mean anything—luxury,” says Nichanian, who has helmed the house’s menswear maison for nearly 32 years. She describes her pieces as “vêtements-objets”—something akin to clothes as objects—and adds, “I’m not doing fashion.” Indeed, what Hermès aspires to create—with its Birkin bags, crocodile-skin peacoats, and highly sought-after scarves—are not merely products. And you don’t really buy these objects; you collect them. If shopping can seem like an act of mindless consumerism, Hermès makes the process of welcoming new things into…