ZINIO logo

Slam 2018

Add to favorites

Slam is the fastest way to bring home the entire world of hoops from playgrounds to high schools, college and the NBA.

Read More
United States
SLAM Media Inc.
6 Issues

in this issue

2 min.
the sixth man

MAKING A LIST like the one found in this magazine is tough. There’s no pleasing everybody, and more often than not, it feels like there’s no pleasing anybody. That’s fine, of course—ultimately, the point is that you buy the mag, enjoy the images and explanations, and debate the actual rankings with your friends, family, maybe even yourself. (We’ve all done that, no?) So we enlisted some help. It’s not that we couldn’t do it alone—we’ve done it many times before—but we wanted to create a system that could protect ourselves from the inevitable “They don’t know hoops!” that haters spew if (OK, when) they disagree with the list in any form. What we did was create a “board” of voters, a group of individuals who represent the sport of basketball in…

1 min.
the lineup

SLAM EDITORIAL STAFF One vote for the squad J ESSE WILLIAMS + STEFAN MAROLACHAKIS Co-Hosts, Open Run Podcast SCOOP JACKSON Senior Writer, ESPN (SportsCenter, Features Unit) SPENCER DINWIDDIE Guard, Brooklyn Nets RICK TELANDER Sports Columnist, Chicago Sun-Times, SLAM Basketball Evangelist ROB PEREZ Co-Host, BUCKETS, Cycle/ESPN JAY BILAS Basketball Analyst, ESPN SHAQUILLE O’NEAL Hall of Famer, Analyst on Inside the NBA TRAE YOUNG Guard, Oklahoma Sooners BREANNA STEWART Forward, Seattle Storm NASSIR LITTLE Forward, Orlando Christian Prep, Top-15 HS Prospect, UNC Commit SHEA SERRANO Author, Staff Writer at The Ringer…

6 min.
quality control

IT’S FITTING (THOUGH NOT FITTED) that one of the pivotal moments in the history of the Mitchell & Ness Nostalgia Co. hinged on a product whose very name implies adaptation. “For us, for a long time, it was all about jerseys and jackets, but then the snapback craze happened,” says Lynn Bloom, the company’s Director of Authentics and Archives. “Our headwear was unbelievably successful, and so a lot of new people learned about Mitchell & Ness through those snapbacks.” Much like those adjustable lids that enjoyed a fashion resurgence a decade or so ago, Mitchell & Ness today is a company designed to adapt—whether it ever planned to or not. Twenty years ago, the brand found itself forced to adapt to a new market it had never even considered. Where other companies…

4 min.
1 michael jordan

THE LEGEND OF Michael Jordan as we know it today started in 1982. With 15 seconds left in the National Championship game against the Patrick Ewing-led Georgetown Hoyas, Jordan caught the rock and hit a clutch jumper from the wing to secure a win for the North Carolina Tar Heels. He also made a shot in 1989, the one where he was suspended in midair at the foul line, the one that still gives Craig Ehlo and Cavs fans everywhere nightmares. There was the one in Chicago, too, in 1997, where he faded left and beat the Jazz. He did it again a year later, this time in Utah. He held his follow-through for a moment. One last shot. There was that 63-point game in Boston, the 69-point performance in Cleveland. The 55-point…

3 min.
2 lebron james

ROUGHLY NINE HOURS before LeBron James became the youngest player in NBA history to reach 30,000 points, the King reminded himself, via an Instagram post, to savor the looming achievement. “While I know it’s never been a goal of yours from the beginning,” he wrote, “try (please try) to take a moment for yourself.” Yes, it makes sense that James, who, at 33 years old is still in the prime of his career, might need a reminder to take a step back and appreciate his success. But what’s our excuse? Too often we have taken LeBron for granted. We have allowed foolish storylines that have nothing to do with basketball distract us. We have let a few subpar performances in a masterful body of work that has spanned over 1,300 games cloud our perception.…

4 min.
3 earving “magic” johnson

PERHAPS UNIQUE AMONG the many good and great players who have lost substantial chunks of their careers to injury, offcourt issues or illness, Earvin Johnson doesn’t feel like a guy who got robbed. Or more to the point: In hindsight, and strictly from a basketball perspective, it doesn’t feel like we were robbed of him. This is not to minimize the impact of his HIV-enforced retirement on the eve of the ’91-92 season, a cultural earthquake whose magnitude is hard to fully appreciate all these years later. Nor is it to forget that, given how little we understood about the virus at the time, most fans immediately assumed he had been handed a death sentence—that he might literally have just months to live. It’s only to say that, by that point,…