Entrepreneur Magazine

Entrepreneur Magazine June/August 2020

Entrepreneur magazine is the trusted source for growing your business and offers surefire strategies for success. Whether you are just thinking of starting a business, have taken the first steps, or already own a business, Entrepreneur offers the best advice on running your own company

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Entrepreneur Media Inc.
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14 Edições

nesta edição

4 minutos
we need each other

MUSTAFA NUUR WAS born in Somalia but fled after terrorists killed his entrepreneurial father. He eventually settled in Lancaster, Pa., where he launched a startup called Bridge. It hosts cross-cultural experiences—dinners, gatherings, and so on—so that immigrants, refugees, and locals can better understand each other. “There’s nothing that can replace sitting across from someone who’s different from you and hearing their story,” he tells me. But something would have to replace it, of course. When COVID-19 swept through America, sitting across from someone wasn’t an option. Nuur was scared. Then he had an idea. The immigrants and refugees he works with could become essential workers, helping homebound residents. For example, he has a Syrian refugee family who, just days before the lockdown, hosted a dinner in their home. One attendee was…

9 minutos
the cover

ROW A 1/ MAGHAN MORIN page 42 2/ JEANINE SUAH page 42 3/ ERIC YUAN, founder and CEO, Zoom The videoconference platform became a social lifeline during the crisis, and Yuan formed a new advisory council to improve security and privacy. 4/ TOM COLICCHIO, chef/owner, Crafted Hospitality The Top Chef judge and restaurateur helped found the Independent Restaurant Coalition to advocate for the industry. 5/ REBECCA MINKOFF, founder, Female Founder Collective The designer launched a virtual training program to help entrepreneurs prep to raise capital. 6/ SEAN “DIDDY” COMBS, founder, Our Fair Share The rapper created a platform to help minority entrepreneurs access relief capital during the pandemic. 7/ ADAM CONTOS page 78 8/ PIERRE LAGUERRE, founder and CEO, Fleeting Fleeting connects commercial drivers with on-demand jobs; once COVID-19 hit, it focused on getting supplies deployed, fast. 9/ DEEPTI…

1 minutos
let’s build a better normal

Did someone say no to you before? They might say yes now. Were they afraid of your idea before? Maybe not anymore. And what about you, personally? Did you think something was once impossible, or that you’d reached your limit? Now you might discover otherwise. The COVID-19 crisis has caused great harm and forced entrepreneurs to make excruciating decisions, but it has also produced real and valuable change. People and companies and even industries are rapidly shedding what used to seem like dogma. In its place is a kind of freedom—the ability to navigate a shaken-up world, to provide solutions to people newly in need, and to forget whatever negativity we carried over from the old world. We are, in short, collectively building a new normal. A better normal. What comes…

3 minutos
solve tomorrow’s problems today

When there’s a problem, entrepreneurs fix it. But it’s not enough to just solve today’s problems anymore. That’s reactive and short-sighted. We have a massive opportunity to thrive after this pandemic, but it’ll only happen if we spend today solving tomorrow’s problems. Look out into the future, and create the solutions that will resonate in the months and years to come. You don’t need to be a fortune-teller to do this. I’ll give you an example. Let’s say a guy named Joe has a favorite burger place. They make a great burger, and he can’t wait to eat there again. But when his local lockdown is finally lifted, that favorite burger place seems messy and disorganized. Meanwhile, there’s a second-best burger place down the street—and that place is spotless. So where will Joe…

6 minutos
pivot now, thrive later

CHRISTINA STEMBEL, founder/ Farmgirl Flowers OLD IDEA: Carefully curated products NEW IDEA: More options at lower cost WHEN THE PANDEMIC forced Christina Stembel to change her business, she was horrified. Then she was relieved. And now she has a stronger business as a result. Stembel is the founder of Farmgirl Flowers, a San Francisco–based floral arrangements company. She started it in 2010, when she saw a way to stand out in a crowded market. The internet is full of floral companies, but most of them outsource fulfillment, surrendering control of the quality and design of their bouquets as a way to boost margins. Stembel did the opposite. Her arrangements had a point of view, she offered a small variety of them, and everything would be created in-house—ensuring high quality. Flower lovers took notice, and a…

8 minutos
“incredible innovation comes out of dark times”

Maybe your article should be titled “What to Do When Your Panties Are on Fire. ha ha” That’s what Spanx founder Sara Blakely emailed me after we talked. It was March. The pandemic had just begun. Blakely is famous for a few things: She’s a rare female billionaire, the defining personality in the estimated $1.8 billion global shapewear category, and just about every photo of her features a showstopping smile bright enough to reach the nosebleed section. But she has fallen on that happy face more than once. “I believe a lot of really important, incredible innovation comes out of dark times,” she tells me. Spanx turns 20 this year, surviving September 11, the 2008 recession, and personal tragedy—and she expects no different now, despite closing her stores, watching sales slump, and losing…