Your Next Whisky Adventure Awaits
In Kentucky, they call it “bourbonism”—tourism born of a passion for bourbon—and it resulted in over one million visitors to the distilleries of the Kentucky Bourbon Trail last year. Of course, whisky-inspired travel isn’t limited to Kentucky. Other traditional whisky destinations like Scotland’s Speyside region are undergoing major makeovers to accommodate growing throngs of whisky-lovers. Macallan is prepared to open their highly anticipated new distillery to visitors this summer, and global spirits corporation Diageo just announced they are pouring $215 million into visitor experiences for their Scotch whiskies, including Johnnie Walker. Meanwhile, small craft distillers in the U.S. are opening their doors to welcome guests in big cities and small towns across the country. The opportunities to experience whisky where it’s made are more bountiful and varied than ever. To inspire…